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MusclePharm names Canadian FitMiss Ambassadors

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MusclePharm names Canadian FitMiss Ambassadors

 

Francisca Dennis
FitMiss Francisca Dennis

MusclePharm’s new Canadian FitMiss Brand Ambassadors include Francisca Dennis – a public speaker, author, published freelance fitness writer, personal trainer. model. actress and national level physique competitor. Among her numerous accomplishments, she’s an obstacle course & marathon runner who’s had 10 fitness covers and has been featured in countless training articles in major fitness publications… she stars in the upcoming films The X-Species and The Road of the Dead and she’s but she says, most importantly, she’s a mom of six amazing kids ages 12-27! Her passion is educating people and motivating them not only in fitness, but helping them to reach their full potential on all levels, which is what she does in her workshops & seminars.

FitMiss Bunny Azzopardi
FitMiss Bunny Azzopardi

FitMiss Brand Ambassador Bunny Azzopardi is a 44 year old mother of 3 boys who decided three years ago to take a chance and hit the fitness stage, purely for the experience, and to overcome a lifelong confidence barrier. A firm believer that you can achieve anything that you set your mind to, Bunny has been featured in several magazines including Oxygen, Inside Fitness, Strong Training Guide and Sweat RX Italy. Her fitness competition achievements include 1st place overall Fitness Star Athletic Fitness Model and first place Masters; UFE second place Masters and fifth place overall. Her goal is to motivate and inspire as many people as possible.  To show them that leading a healthy lifestyle can truly change your life.

 

Clear Sailing for Dietary Fibre

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Clear Sailing for Dietary Fibre

A new report from marketsandmarkets.com estimates that from 2014 to 2019, the global dietary fibre market will grow at a Compound Annual Growth Rate (CAGR) of 13.1% – to over 3 billion dollars a year. Growing demand from downstream industries such as foods and pharmaceuticals promises a high demand and strong growth for dietary fibres. In terms of end-use, pharmaceutical supplements remain the largest market for dietary fibre, but the functional foods market is set to exhibit strong volume gain followed by meat products, diary, and beverage applications.

The North American region accounts for the largest share of the dietary fibre industry, both in terms of value as well as volume and continues to hold that position due to its flourishing end-user industries. The European and Asian-Pacific regions are also growing at a rapid pace.

Factors such as increasing customer preferences towards dietary fibre products, global aging populations and increase in demands for supplements will propel the demand for dietary fibre.

 

Release Targets Health, Fitness, and Nutrition

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Release Targets Health

The SmartenFit app is a research-based healthy eating and fitness app that provides a holistic approach to wellness. The developers are all working mothers with PhDs who have struggled to find easier ways to maintain a healthy lifestyle. Thus, the primary goal of SmartenFit is to provide a tool for regular people with busy lives that facilitates a path toward sustainable good health. The tips and tools in SmartenFit are complementary to the book Smart People Don’t Diet by Dr. Charlotte Markey, a health psychology professor at Rutgers University – advice based on decades of scientific evidence from psychologists, nutritionists, public health professionals, and doctors.

The $2.99 ad-free SmartenFit app features:

· News feed with research-based health tips, articles, and inspiration
· Healthier food alternative database which is vetted by a registered dietitian and updated frequently

  • Food diary allowing for both photo and text entries· BMI calculator· Goal setting and reminders· Personal dashboard with graphs to track your progress

Future versions of the app may include a feature that allows users to submit a week of their food diary to a registered dietitian for review and feedback on their diet along with suggestions on how to improve their nutritional profile.

Check out the Smartenfit App.

 

(casalola.com)

CHFA Keeps the Sector on Top of Health Canada Changes

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CHFA Keeps the Sector on Top of Health Canada Changes

Staffing changes occurring at Health Canada as reported by The Canadian Health Food Association (CHFA). In summary:

  • Simon Kennedy has assumed the role of Deputy Minister of Health, replacing George Da Pont;
  • Adam Gibson, former Director General of the Natural and Non-prescription Health Products Directorate (NNHPD), has been replaced by Acting Director General, Christine Gillis;
  • Dr. John Patrick Stewart will assume the role of Acting Director General of the Marketed Health Products Directorate (MHPD);
  • Dr. Robert Cushman, Director of the Biologics and Genetic Therapies Directorate (BGTD), will retire in April 2015.  Dr. Cushman will remain involved in the Food Branch in a new role of Special Advisor to the Assistant Deputy Minister of HPFB.  Cathy Parker will be taking on the role of Acting Director General of the BGTD.

On January 21, 2015, CHFA met with Trina Morissette, Director of Policy and Stakeholder Relations, and Scott Myres, Policy Special Assistant, in the Minister of Health’s office. CHFA expressed concern regarding the number of significant staffing changes taking place at a time when there are so many initiatives underway at Health Canada affecting NHPs and foods.  CHFA also communicated the importance of continuity on core issues.  To stay apprised of changes or activities that may impact the sector, keep your eyes on their website.

Tests Suggest that Hemp Oil Enhances Immune Function

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Tests Suggest that Hemp Oil Enhances Immune Function

Under the sponsorship of Earth Science Tech., Inc. (ETST), researchers at the University of Central Oklahoma have been investigating the effects of ETST CBD Rich Hemp Oil on immune cells.

Led by lead investigator Dr. Wei R. Chen, the team found that ETST hemp oil solution used in appropriate CBD concentrations could stimulate macrophages, an important immune cell, through the production of TNF α. The cytokine TNF α is a key cell signaler in the recruitment of immune cells.

Maintaining a healthy immune system is key in health and may help in the fight of cancer. Furthermore, they also found that the CBD was capable of enhancing TNF α production by macrophages initiated by other compounds. Dr. Chen’s team believes that the effects of hemp oil enriched with CBD on immune cells may be used to improve cancer treatment, particularly in combination with other treatment modalities.

In collaboration with Dr. Chen, ETST plans continued studies to determine the effects of hemp oil with CBD on inducing and enhancing anti-tumor immune responses.

Feb 2, 2015

 

Horizon Group Acquires Planet Foods

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Horizon Group Acquires Planet Foods

On January 30, 2015, the Horizon Group of Companies announced the acquisition of Calgary’s popular Planet Foods.

The Horizon Group is a privately held, Canadian owned group of companies with distribution facilities servicing customers across Canada. Each subsidiary carries national brands and regionally unique products from a diverse range of organic and natural food (dry, chill, frozen, and bulk), natural body care and nutritional health supplements.

Established in 1995, Planet Foods has become a market leader in brand development within the Canadian natural foods industry and is well-respected by both supplier and retail partners for their great results and customer satisfaction – which makes them a perfect fit for the strategic goals of the Horizon Group.

Horizon welcomes Planet Foods principals Tony Franco, Clay Gillies and John Stiles along with their entire staff in joining our diverse group of regional distributors as the newest member of the Horizon Group of Companies which includes:

  • Horizon Distributors, Burnaby, British Columbia
  • PSC Natural Foods, Victoria, British Columbia
  • Christmas Natural Products, Burnaby, British Columbia
  • Corwin Distribution, Concord, Ontario
  • Directa Distribution, Pointe-Claire, Quebec
  • Organic Horizons, Concord, Ontario

 

For more info, visit www.planetfoods.ca or www.horizondistributors.com

Hemp Market Leader Looks to Omega

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Hemp Market Leader Looks to Omega

Naturally Splendid announced strengthened relationships with Full Spectrum Laboratories and Boreal Technologies, with a recent application to the U.S. Patent Office for co-ownership of HempOmega™ patents that will give the company their own omega technology

“Naturally Splendid will continue to make efforts to secure ownership of scientifically proven, commercially viable patents and/or trade secrets,” says CEO Craig Goodwin.

VP of Operations, Bryan Carson states, “We are most fortunate that the technologies developed by Boreal Technologies, are multi-dimensional in that the omega extraction and formulation technology is similar to the cannabinoid extraction and formulation technology. This allows Naturally Splendid to penetrate the lucrative global omega market (estimated at $35 billion annually) where there are no regulatory issues, while the regulatory environment for cannabinoid technologies and products continues to evolve.”

Naturally Splendid’s 100% owned NATERA™ line of hemp-based superfood products includes natural and flavored shelled hemp seeds as well as natural and flavored hemp protein powders and is carried nationwide by leading health food distributors and a network of retail stores across Canada.

Naturally Splendid has an exclusive sales agreement to market and distribute, in North America, the full complement of patent pending, plant-based omega products created by Boreal Technologies including HempOmega™, H2Omega™, FlaxOmega™, CanolaOmega™ and ChiaOmega™.

They have also signed an agreement with Alberta’s Food Science and Technology Center to develop pet superfoods fortified with HempOmega™.

Find more news at the Naturally Splendid website.

Feb. 2, 2015

 

Something to Watch For at the Supermarket

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Something to Watch For at the Supermarket

Marsh Supermarkets in Los Angeles has always been on the cutting edge. And we’re not talking about their butcher shops. In 1974, Marsh was the first retailer in North America to use UPC Bar code scanners. Now, 36 years later, Marsh, in collaboration with tech startup InMarket has installed beacons in each of its 75 locations that can send messages to your watch – or at least they will be able to do that when the Apple Watch comes on the market in March. For now, you just need a smartphone.

Marsh’s beacons will trigger a wide array of apps – giving you access to a pop-up shopping list, alerting you to in-store specials, pinging you with recipe suggestions and much more. The adaptive software can use a customer relationship management (CRM) feature to tailor suggestions based on your past purchases or on what aisle you are walking down.

Since the January 2014 launch of their M2M solution, InMarket claims that in-store beacon engagements achieve an interaction rate (45%) five times higher than traditional push messages without location context.

It remains to be seen whether the tech achieves a market penetration that will make a lasting difference, but the beacons could conceivably become a tool that will enable retailers to measure effectiveness of campaigns and coupon promotions. Early in-store surveys suggest that 68 per cent of shoppers find in-store reminders more convenient and effective that out of store advertising. But it also suggests that over-saturation or delivery of inappropriate pushes decrease usage of the app and may actually inspire users to delete the app.

 

http://www.retailwire.com/discussion/18039/wrist-wearable-messaging-heads-to-the-supermarket4

 

 

We-B-Impressed

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We-B-Impressed

A Concord, Ont-based company called U-Be-Livin-Smart received some major media attention on the heels of the announcement that they were receiving $990,000 in funding from Agriculture and Agri-Food Canada (AAFC).

 

According to their on-line profile, proprietors Sherri-Ann Harrison and Paul Do and Sinclair began with a philosophy of living in the moment and an observation that “without a healthy food intake, our bodies won’t cope well with the toils of life.”  During their long careers in the food industry, the three couldn’t help but notice how most of the nutrients are baked out of packaged foods.

Tim Sinclair explained their approach in a recent Globe and Mail interview. “Instead of taking all the bad stuff, such as trans-fat, sodium and now gluten out, we said what if we just left the good stuff in and didn’t add the bad stuff?”

 

That led to the production of some pretty interesting products ranging from their nutrient-dense, gluten-and-nut-free karma’ffins to a line of healthy candy called Pocket Treats, to nutrient dense vitamins.

 

One of their most remarkable innovations is feeding the hungry through their Feed 88 Million program. Every purchase of U-Be-Livin-Smart products is matched by the company which donates one of their nutrient-dense products to a local food bank. They claim that to date they have fed “over 60,000 children and adults who are undernourished and underprivileged.”

 

Their products are sold everywhere from Whole Foods and Urbane Far to Metro and Wal-Mart.

Check out their whole story at http://www.ubelivinsmart.com/

 

A Very Good Year

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A Very Good Year

2014 was a great year for Trusted Health Group (THG). They started in February by acquiring Innovite Health and rang out the old year with some more exciting news – an announcement that they would be amalgamating the existing product, sales and marketing operations of Afinity Life Sciences Inc., based in Edmonton.

 

Afinity (www.afinity.ca) researches, develops and brings to market natural health-based therapeutics – was founded in 2012 by Dr. Jacqueline J. Shan, Ph.D., D.Sc., who is the creator of the highly acclaimed and market-leading COLD-FX®, which became the best-selling cold and flu product ever sold in Canada, exceeding the sale of all other OTC cold and flu remedies (natural or drug) in the store and bringing that company to a market capitalization of about $500 million, an exceptional breakthrough by Canadian standards.

 

Dr. Shan is now the Chief Science Officer at THG, overseeing all product decisions for all brands, and will be working closely with Dr. Lee Know and others to advance THG’s health mission. The Afinity Brand is already available at a number of large chains including Loblaws, London Drugs, and Rexall.

 

Innovite Brand is now squarely positioned as THG’s superior, high end product line focused within independent Health Food stores and independent pharmacy retailers, and the professional, hospital, and health clinic channel.

 

The agreement maintains a separate, stand-alone research center based in Edmonton, Alberta. It is the aim of this institution to be a focal point for research and learning for all of Canada, driving better science and understanding of health conditions and the use of natural health products to address those conditions, and also to raise the stature and credibility of natural health products by health professionals and the general public. Dr. Shan will lead the development of this independent institution.

 

Dr. Shan is also nominated to join the THG Board of Directors, where she will be involved in all activities of the Corporation going forward.

 

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