Zorah Biocosmétique has introducing their new anti-aging facial cream. Containing vitamin C, hyaluronic acid, and argan oil, C-Nature gives users radiant skin and a bright complexion without harmful ingredients.
About Zorah
Zorah Biocosmétique has made it their mission to create organic, environmentally friendly, and fair-trade products made in Quebec. Using argan oil as a main ingredient, they have created a line of quality and effective products.

Zorah introduces C-Nature
Thousands of Canadians unaware they carry genetic time bomb
May has been declared national Hemochromatosis Awareness Month in Canada. Hereditary hemochromatosis, or HHC, is estimated to affect approximately 80,000 Canadians.
The Canadian Hemochromatosis Society (CHS) is recommending a national protocol to promote more timely diagnosis of hemochromatosis—a treatable genetic disorder that, if undetected, can cause many serious and sometimes, fatal diseases.
“Thousands of Canadians—as well as their doctors—don’t know they have HHC, which represents a significant but largely unacknowledged national health risk,” says Dr. Sam Krikler, a hematopathologist at Surrey Memorial Hospital and chair of the Medical Advisory Board of the CHS.
“The good news is, hemochromatosis is easily treated,” says Dr. Krikler. “The bad news is the diagnosis is often missed or comes too late.”
Webinar: The Lyme’s Epidemic: Homeopathic Support (for medical practitioners)
Pascoe is inviting you to join a free webinar “The Lyme’s Epidemic: Homeopathic Support” that will take place on Wednesday, May 25, 2016 from 8:00 p.m. to 9:15 p.m. EST. This webinar, presented by Dr. Elias Markou, will give you a quick summary of everything you need to know to start treating Lyme patients. The topics to be discussed include Lyme disease, its causes, symptoms, risks, treatment, prevention and surveillance.
More information here.
How complementary, alternative medicine affects initiation of chemotherapy
According to the latest research led by Heather Greenlee, ND, PhD, associate professor of Epidemiology at Columbia University’s Mailman School of Public Health, women with early-stage breast cancer for whom chemotherapy was indicated and who used dietary supplements and multiple types of complementary and alternative medicine (CAM) were less likely to start chemotherapy than nonusers.
The research included 685 women, younger than 70, with early-stage non-metastatic invasive breast cancer. Eighty seven per cent of them used alternative therapies: the dietary supplement use of vitamins/minerals, herbs/botanicals, and other natural products, as well as mind-body self-practice, and mind-body practitioner-based. Most commonly used therapies by the women were dietary supplements and mind-body practices.
By 12 months, chemotherapy was initiated by 89 percent of women for whom chemotherapy was indicated. The remaining group of women for whom chemotherapy was discretionary had a much lower rate of initiation—at 36 per cent. Forty five per cent were clinically indicated to receive chemotherapy per National Comprehensive Cancer Network guidelines.
The researchers didn’t relate the use of mind-body practices to chemotherapy initiation. Dietary supplements usage and a higher simultaneous use of multiple complementary and alternative therapies were associated with a lower likelihood to initiate chemotherapy in those who engaged in these therapies than in non-users.
Assured Natural Distribution Acquires Alpha Health Products
Assured Natural Distribution is pleased to announce that it has acquired Alpha Health Products. This is an esteemed addition to the product lines currently distributed by Assured Natural, enhancing their present impressive line-up.
Alpha Health Products was founded in 1964 by natural health pioneer Siegfried Gursche and his wife Christel. It operated until 2005 under the name Teldon of Canada Ltd. The name Siegfried is synonymous with the natural health industry in Canada, having been a well-respected and loved member of the health food community. His son, Chris Gursche, carried on the Alpha Health legacy and is now passing the torch to Assured Natural Distribution.
These world-class and naturally nutritious products will continue to be produced by ethical practices that promote fair trade and environmental sustainability—hallmarks of the Gursche family passion and that of Assured Natural. In keeping with Assured Natural’s commitment to the natural health industry, these products will be exclusively distributed to traditional natural food stores and specialty pharmacies only.
As part of the Assured Natural team, Preferred Nutrition customer service, sales and marketing will be handling the Alpha line at store level.
To purchase Alpha products call – 888-826-9625 or contact your Preferred Nutrition account manager.
Preferred Nutrition and Assured Natural Join Forces
Preferred Nutrition products will be distributed by Assured Natural Distribution as of June 1, 2016. This new relationship fits well with Assured’s “exclusive products and commitment” to traditional natural food stores and specialty pharmacies.
Preferred Nutrition was founded in 2002 with a commitment to supporting the natural health industry. Founder Deane Parkes’ passion for natural health began 40 years ago. In that time his passion has grown as well as his vision to connect with experts to provide natural solutions to consumers through traditional natural food store and specialty pharmacy only products.
The Preferred Nutrition and Assured Natural alliance will strengthen and continue this commitment to the natural health industry.
Rootalive – Helping customers make healthier choices
BY INNA LEVCHUK
Rootalive, founded just three and a half years ago, has managed to earn a reputation of a trusted supplier of organic herbs, spices, teas and super foods. According to Sanjay Nayar, founder and president of Rootalive Inc., the company differentiates itself from its competitors with quality ingredients, prompt customer service as well as affordability of organic products for their end consumers. Before starting his own business, Nayar worked in the fashion and home decor industry for 14 years and has his
MBA in finance.
“When I decided to venture out on my own, I did not know how I would make it happen as it was a totally unknown territory,” he says. “I did have a strong belief that everything will fall in place and I just followed my heart.”
Nayar adds that the idea to create Rootalive originated from his desire to help people lead a healthier and happier lifestyle.
“The bigger inspiration, though, was to do something for the farming community and contribute even in the smallest possible way towards their socio-economic upliftment, irrespective of the region or country they are from,” says Nayar.
The company is currently focused on the Canadian market and most of its products come from India. Unfortunately, despite the fact that India is an agricultural country, its farmers are among the poorest in the world, which has led to nearly 300,000 suicides over the past 20 years, according to Nayar.
“According to 2011 census , the suicide rate among Indian farmers was 47 percent higher than the national average. This is an alarming number for any country,” he says.
Nayar started Rootalive with Ginseng capsules made from Ontario
grown ginseng. He chose this product as he personally experienced
its health bene fits.
“I then offered this to some of my family members and they started bene ting from it as well,” he says. “This became an obvious choice to start with.
CUSTOMER DEMAND
It goes without saying that nowadays, more people are exploring natural and organic products—something that Nayar refers to as “an era of heightened customer awareness.” He believes this demand is projected to increase exponentially. Following the current trends and staying on top of everything happening in the health industry, Rootalive’s development team continues to work hard to introduce new products that would benefit their consumers.
“The first question we ask ourselves is, ‘Will the consumer benefit from the new product?’” explains Nayar. “If the answer to this is affirmative, we then move on to the next steps. The new product has to also align with our business vision and strategy—it has to go through
rigorous benchmarks of business value, customer expectation as well as competitive advantage.”
Nayar says Rootalive has a unique corporate culture, which is based on a “myriad of factors and experiences” as well as their vision—helping people have a healthier lifestyle and working towards the socio-economic upliftment of the farmers. Also, Nayar adds that
strong work ethics and integrity has always been important to him and his motto, “Together everyone achieves more” helps him grow his team and his brand.
“At the root of every decision, is a strong desire to orient all customers, suppliers and other stakeholders to that vision,” says Nayar.
“We strongly believe in creating an atmosphere of mutual trust and respect within the teams. Every employee at Rootalive possesses the willingness and ability to embrace these values.”
“We ensure that our guiding principles and vision is always communicated to not only our internal but also to our external team, which includes our retailers as well as our suppliers,” he continues.
“We also provide on-demand workshops for the staff of our retail partners to better understand our products and their benefits for our patrons.”
STRATEGIES
Although Rootalive entered the market with one product, that’s not something Nayar would recommend to any new business entrepreneur. He says he realized the need to offer more products soon after the company launched the Ginseng capsules. Subsequently, Rootalive developed flavoured ginseng and wellness teas to complement the capsules.
“Today, we have a wide variety of products to placate ever-growing customer needs,” says Nayar, adding that he views any failure not as a failure, but as an opportunity to learn and improve.
Rootalive’s products are developed using the highest quality ingredients,
keeping consumer demands in mind. Nayar says key strategies
that helped the company expand their selection from one to
over 100 products in just a few years have been product quality and
customer satisfaction.
“I know that my biggest or most proud achievement is yet to come. I believe in the famous quote, ‘Success is a journey and not a destination,’” says Nayar. “This is just the beginning for us, we have miles to go and milestones to reach. The organic market is expanding at a very high rate. In order for us to grow with this market, we have to relentlessly work on delivering our best with what we have while developing new offerings for the consumers. Giving consumers more organic choices than ever before!”
Last day left to register for a free webinar
Today is the last day left to register for a free webinar from the Association of Accredited Naturopathic Medical Colleges (AANMC) and Dr. Amy Rothenberg, leader in the field and medical educator. On Wednesday, May 18, 2016 from 12 p.m. to 1 p.m. EST, you will learn how naturopathic principles are incorporated into patient care and daily business practices.
This webinar will benefit prospective students, alumni and educators.
More information and how to register here.
Loblaws considering move into medical marijuana business
Last week, Galen G. Weston—the president and executive chairman of Loblaw—announced that his pharmacies want in on the medical marijuana business.
Primarily, Weston argued that pharmacists are well positioned to dispense the drug in a safe manner.
“We’re an industry that is extremely effective at managing controlled substances,” he said. “It gives pharmacists the opportunity to work directly in real time with patients as opposed to doing it through the mail, working on their doses and making sure it actually has the therapeutic effect that it is intended to have.”
According to Weston, while the current mail system—in which patients receive the drug from a licensed producer—does not present any “safety or credibility” issues, patients would be able to experience more consultation if dispensing was done face-to-face.
With this stance, Loblaw supports the Canadian Pharmacists Association (CPA) in its efforts to make marijuana more accessible. Last month, the CPA expressed its growing concerns over the use of medical marijuana without pharmacies playing a “front-line role” in patient access.
If granted permission from Ottawa, Loblaw would consider dispensing medical cannabis in all forms at their Shoppers Drug Mart and grocery pharmacy locations.
Currently, under Health Canada’s rules, patients may only buy medical marijuana from licensed producers and are no longer permitted to grow their own—something they were able to do prior to 2013. However, following a B.C. court’s striking down of this law as “unconstitutional,” Ottawa is looking at making changes to these regulations and expects to come to a decision in August.
The Liberal government has also committed to the eventual legalization of recreational marijuana use. Despite this, noted Weston, Loblaw is focused only on the distribution of marijuana for medical use at this time.
McKesson Canada donates $25,000 to support Fort McMurray fire relief
McKesson Canada will be making a $25,000 donation to the Canadian Red Cross through the McKesson Foundation to aid victims of the wildfires in Northern Alberta. In Addition, they will match employee donations up to a maximum of $2,500 per employee.
“Our thoughts are with the people of Fort McMurray and Northern Alberta,” said Alain Champagne, President of McKesson Canada. “Alberta is an important hub in our network and is home to three of our distribution centres. Close to 300 of our employees live and work in the Greater Edmonton Area. We hope our support will assist individuals and families impacted by this situation.”
McKesson Canada’s independently owned retail banner pharmacies are also coordinating the delivery of relief supplies to impacted communities.
Updates are available via each banner’s consumer websites and Facebook pages.
“In neighbourhoods across Alberta, pharmacists provide care to those in need every day. I am proud of our local pharmacist owners who continue to demonstrate their commitment to caring during this time; they are pillars of our community,” said Richard Brennan, Senior Vice President, Retail Banner Services, McKesson Canada.
Canadians can make a donation to the Alberta Fire Appeal to support the Canadian Red Cross response efforts.





















