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The Good Shroom Co, Signs Contract With Canadian Retail Distributor Ecotrend

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The Quebec based company manufactures and sells functional beverages under its two brands: Teonan® and Velada™ has entered into a distribution and sales agreement with Ecotrend Ecologics Ltd (“Ecotrend”)., a respected top tier natural health products distribution leader, in order to lead the distribution of their Teonan® drink mixes to retailers and consumers across Canada.

Ecotrend Ecologics Ltd. was founded in 1986 by John Harrison, an import/export specialist dedicated to people, principles, and the planet. Since then, Ecotrend Ecologics Ltd. has grown to become the go-to distributor for high-quality lifestyle products, including top brands of vitamins and supplements, and now boasts one of the largest on-the-ground sales teams in Canada. Value-driven and product-focused, Ecotrend Ecologics Ltd. services retail health and grocery stores, alternative healthcare practitioners, and independent pharmacies. Through this agreement, the Company is expected to gain exposure to Ecotrend Ecologics Ltd.’s network of 2,500 retailers in Canada, which includes such retailers as Whole Foods, Well.ca, and Goodness Me amongst many others. TGSC is in the process of executing a retail format of its beverage mixes specifically for the Canadian market and expects to fulfill its first Ecotrend order in the fall of 2021.

HAVN Life Launches New Line of Natural Health Products

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The Vancouver-based biotechnology company focused on brain health, is announcing the launch of its first retail line of natural health products. The seven SKUs—Mind Mushroom, Bacopa Brain, Rhodiola Relief, Cordyceps Perform, Chaga Immunity, Reishi Recharge and Lion’s Mane—are now available at yourHAVNlife.com and will be rolling out on Amazon and at select Nesters Market stores across British Columbia later this month.
Designed to advance HAVN Life’s mission of unlocking human performance and empowering people to reach their full potential, the formulations include a range of high-quality mushroom and plant extracts that help to boost immune function and reduce inflammation. With our growing need for solutions to improve productivity, combat daily stressors, and boost immune health, these formulations are naturally harvested and effective in supporting brain health and the capabilities of the mind.

The launch of this retail line is part of HAVN Life’s strategy of developing natural health products in parallel with their work on the standardized extraction of psychedelic compounds as a supply chain for research and clinical applications. This work is united by a vision of helping people connect with their potential, free from the stresses and imbalances that hold us back.


“With the launch of our first retail line, we are excited to enter the natural health products market,” said HAVN Life CEO Tim Moore. “The activation of our retail arm is a major milestone for the company and will enable us to build the HAVN brand as we continue researching and developing additional formulations that can help people thrive.”

Modern Science Meets Ancient Wisdom

These formulations were created by HAVN Life’s Chief Science Officer, Gary Leong, an industry veteran of 14 years who was previously Chief Scientific Officer at Jamieson Labs. Leveraging Gary’s biopharma and wellness expertise, HAVN Life retail products offer evidence-informed, high-quality natural compounds that are proven to support memory, focus, energy, and overall cognitive function:

Mind Mushroom: A source of antioxidants to fight against free radical cell damage and to balance the immune system. This formulation is an adaptogen that increases energy and resistance to stress. (CAD $54 + tax)

Bacopa Brain: Supports brain health, improves memory and has been used for centuries in herbal medicine. Bacopa is a powerful plant extract that is clinically proven to support cognitive function and the nervous system. (CAD $27 + tax)
Rhodiola Relief: This adaptogen provides relief from symptoms of stress, including mental fatigue. This formulation supports mental focus and stamina. (CAD $45 + tax)
Cordyceps Perform: Cordyceps mushrooms help support a healthy immune system. Used in herbal medicine, they improve lung and kidney function and are a source of antioxidants that help fight against free radical cell damage in the body. (CAD $30 + tax)
Chaga Immunity: Chaga mushrooms are the second-highest antioxidant-rich food on the planet. This superfood helps support the immune system and control inflammation in the body. (CAD $36 + tax)
Reishi Recharge: Supports the immune system and is used in herbal medicine around the world for energy, stress and liver function support. This multi-purpose mushroom has also been traditionally used to strengthen the heart to reduce fatigue, insomnia and appetite as well as coughs and wheezing. (CAD $30 + tax)
Lion’s Mane: These mushrooms are packed with antioxidants and help protect against free radical cell damage. (CAD $36 + tax)
The product line uses plant-derived, non-psychoactive compounds that have been used in traditional medicine for thousands of years, and are formulated with the highest standards of extraction and quality control. The medicinal and nutritional properties of mushrooms have long been understood across cultures and modern research is now showing us that they also contain compounds that are specifically beneficial for cognitive function and help to support overall human health and wellness.

The senior leadership of HAVN Life brings decades of natural health product experience with some of the leading brands and companies in Canada. HAVN Life Executive Chairman, Vic Neufeld was previously the CEO and president at Jamieson Labs, and Chief Operations Officer, Jenna Pozar has more than 18 years of marketing and logistics experience in the natural health and performance space, including with Jamieson Wellness. Along with Chief Science Officer Gary Leong, the team is well-positioned to leverage its expertise and establish HAVN Life as a leader in the natural health products space.

HAVN Life’s recent acquisition of a state-of-the-art manufacturing and packaging facility in Richmond, B.C. will enable local production and rapid delivery of the product line to retailers. The site will facilitate an expanded product portfolio and, with the launch of this first retail line, is a significant step towards building a strong presence in the Canadian natural health product market.

Global Food Prices Keep Rising

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After the wholesale price of food initially slumped during the coronavirus pandemic, the global FAO Food Price Index has shown a steep increase since the fall. Most recently, food around the world was more than 27 percent pricier than the 2014-2016 average, on which the index baseline of 100 points is calculated. The May figure is the highest of any month in almost ten years.

Palm oil prices have been driving the increase in the index since the fourth quarter of 2020, but global cereal prices also showed a significant bump in the past months, together creating a level of food prices not seen in a decade. Dry weather and production disruptions due to COVID-19 coupled with high global demand led to the depletion of palm oil inventories, in turn driving up prices. As transportation picked up again, biodiesel demand led to an increased need for soy oil. Both developments caused prices for vegetable oils to exceed the 2014-2016 average by almost 75 percent in May.

For cereals, strong demand from China increased prices, especially for sorghum, barley and corn. Worsening crop prospects in Latin America have also contributed to the increase in maize prices.

Can homeopathy aid in Alzheimer’s Disease?

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According to Dr. Shreepad Khedekar, B.H.M.S., M.D (Hom), homeopathic medicine could offer treatment for Alzheimer’s disease that allopathic medicine simply cannot.

The internationally-acclaimed physician has worked with many Alzheimer’s patients over the years, using homeopathic remedies to aid in the treatment of the disease’s behavioural and memory-based symptoms. He has found this method to be far superior to allopathy.

“Considering that it only has palliative drugs like Tacrine, Rivastigmine, Galantamine, Donepezil and Memantine, which work as Acetylcholinesterase inhibitors, allopathy only has marginal benefits with many side effects,” he says. “If diagnosed early, homeopathic remedies can help in significantly arresting or even possibly reversing the disease.”

Dr. Khedekar lists the following as potential homeopathic treatments for Alzheimer’s:

1. Gelsemium – This flowering, yellow plant contains toxic alkaloids, which may cause paralysis of the motor nerves at high doses, but is used to treat anxiety homeopathically.
2. Nux Vomica – Also known as the strychnine tree, this plant is known to aid homeopathically with mental strain and irritability.
3. Mercurius – Mercury has been used for centuries in Medicine. In homeopathy, it is known to aid with memory loss and other psychological symptoms.
4. Alumina – In homeopathy, aluminum oxide has been used to treat mental confusion, a key symptom of Alzheimer’s patients.

If your clients are suffering from Alzheimer’s, consider these homeopathic remedies as treatment. For more information about homeopathy and how it relates to Alzheimer’s, visit Dr. Khedekar’s website at imperialclinics.com.

Study links urinary incontinence in female athletes to low energy availability

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Urinary incontinence (UI) is a common experience for female athletes that can significantly impact their enjoyment of and participation in sports. Previous studies have shown that female athletes who experience urinary incontinence are more likely to drop out of their sports. Noting a large number of female athletes presenting with urinary incontinence, physicians in the Boston Children’s Hospital Female Athlete Program and the Department of Urology wanted to better understand the underlying factors that may contribute to the problem.

We knew that low energy availability, which occurs when athletes don’t take in enough calories to meet the energy demands of their training, has been linked to a number of health and performance problems in female athletes,” says sports medicine physician, Kristin Whitney, MD, MA. Such issues include menstrual dysfunction, poor bone health, cardiac and gastrointestinal problems, and decreased muscle strength and endurance—to name a few.

“We wondered if low energy availability might also be related to urinary incontinence, and what that could mean for our patients.” In a study lead by Kathryn Ackerman, MD, MPH, medical director of the Female Athlete Program, the team set out to explore this question.

Studying urinary incontinence in female athletes

The researchers conducted a cross-sectional cohort study of 1,000 female athletes between ages 15 and 30 who presented to Boston Children’s Sports Medicine Division for any reason. The comprehensive survey included questions about the athletes’ nutrition and general health, exercise and performance, self-reported history of disordered eating, and urinary incontinence during sports.

Of the female athletes surveyed, 16.5 percent reported urinary incontinence during athletic activity. Athletes participating in high-impact sports such as running, cheerleading, and gymnastics were more than four times more likely to report urinary incontinence compared to other sport categories. However, no matter what sport they participated in, UI was far more prevalent in athletes with low energy availability. The results of the study were published in the Journal of Pediatric Urology.

“We were able to discern that low energy availability is an independent risk factor for urinary incontinence across all sports categories,” says Whitney. “If you had poor nutrition and low energy availability, you’d be at high risk for urinary incontinence.”

U.S. meat giant Tyson Foods to launch plant-based food in Asia-Pacific

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U.S. meat processor Tyson Foods Inc (TSN.N) will launch its plant-based food in select Asia-Pacific markets starting this month, as it looks to cash in on the burgeoning demand for meat substitutes in the region its rivals have set out to capture.

Impossible Foods Inc, Nestle SA (NESN.S), Beyond Meat Inc (BYND.O) have already entered Asia with their plant-based meat products, expecting rising demand for protein from consumers conscious about health, animal welfare and the environment.

Retail sales of meat substitutes in Asia-Pacific reached $16.3 billion in 2020 and are expected to exceed $20 billion by 2025, according to data provided by Euromonitor to Tyson Foods.

“The Asian market is a natural fit for this category with traditional plant-based products like tofu already entrenched in the culture,” Tan Sun, president, Tyson Foods Asia-Pacific, said in a statement.

Tyson Foods, the biggest U.S. producer of animal meat by sales, said on Tuesday it would first roll out plant-based nuggets, strips, and bites in Malaysia under its First Pride brand, with a view to expanding into other markets.

The Jimmy Dean sausage maker launched its plant-based products late last year from its Raised & Rooted brand in Europe.

The Vitamin Shoppe® Partners with IRONMAN and Became the Official Health Retailer of the IRONMAN® U.S. Series

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The Vitamin Shoppe®, an omnichannel specialty retailer of nutritional products, today announced an agreement to become the Official Supplement Retail Partner of the IRONMAN® U.S. Series. This partnership brings together two innovative leaders in health and fitness to provide nutritional support, trusted products, and expert education to the thousands of dedicated endurance triathletes who participate in IRONMAN and IRONMAN 70.3® events in the U.S. each year.

The mission of The Vitamin Shoppe and IRONMAN partnership is to provide one-stop access, via a dedicated IRONMAN at The Vitamin Shoppe site, to nutritional expertise, education, and a curated selection of high-quality sports nutrition products, superfoods, and foundational health supplements specifically formulated to aid in the rigorous training, recovery and competition undertaken by IRONMAN athletes. Each of the products selected by The Vitamin Shoppe to be featured in IRONMAN at The Vitamin Shoppe content is supported by insight from The Vitamin Shoppe’s certified nutritionists and IRONMAN Certified Coaches and only include dietary supplements that have been certified by a third-party program that tests for substances prohibited in sport.

Sharon Leite, CEO of The Vitamin Shoppe, commented: “We are thrilled to be the official supplement retail partner of the IRONMAN U.S. Series and provide our industry-leading quality and expertise to the inspiring athletes of IRONMAN. At The Vitamin Shoppe, we support the lifelong wellness of our customers in every chapter of life – and this particular group of customers is truly committed to healthy living and achieving exceptional goals. We are honoured to have the trust of IRONMAN and its athletes as we support them on their journeys to become their best selves.”

All athletes registered for upcoming full-distance and half-distance IRONMAN U.S. Series events will have access to the dedicated site where once enrolled, they will receive exclusive discounts on both national brands and The Vitamin Shoppe’s proprietary brands. The discounts are applicable on all products sold by The Vitamin Shoppe, both online and at the company’s 715+ stores around the U.S.

The IRONMAN at The Vitamin Shoppe site includes links to resources on the IRONMAN Anti-Doping Program and provides easy access to third-party certified products, such as The Vitamin Shoppe’s proprietary True Athlete® brand of supplements. All True Athlete products are NSF Certified for Sport® by NSF International, an independent, accredited organization recognized globally by the U.S. Anti-Doping Agency and leading sports leagues as the program best suited for athletes to make safer decisions when choosing sports supplements.

The site also offers exclusive educational content and expertise designed to help IRONMAN athletes improve their performance, including interviews with certified nutritionists, registered dieticians, and endurance athletes.

Matthieu Van Veen, Chief Revenue Officer for The IRONMAN Group, commented: “We are excited to partner with The Vitamin Shoppe to bring a new resource to our athletes for our IRONMAN U.S. Series. Whether you are a professional, or just getting started in the sport, we know our athletes need to approach the world of supplements with safety and education first. The Vitamin Shoppe has curated a bespoke product selection that speaks to IRONMAN athletes of all levels. Supported by educational resources, this partnership aims to further empower athletes to make safe and informed purchases.”

IRONMAN and IRONMAN 70.3® events are physical and mental challenges where athletes prepare and train for months on a journey towards personal transformation. Since the inception of the first IRONMAN triathlon in 1978, athletes have proven that ANYTHING IS POSSIBLE® by crossing finish lines around the world.

Since launching in 1977, The Vitamin Shoppe has grown into the premier global destination for health and wellness solutions, supporting millions of customers annually on their journeys of lifelong wellness. The company continues to modernize its business with a digital-first mindset that meets consumers where and when they prefer to shop; international expansion into new markets in Asia, South America, and Central America; and integrated partnerships with mission-aligned leaders in health and wellness.

The Vitamin Shoppe to Expand at Retail with Franchise Stores for First Time in its History

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New retail growth strategy offers innovative, omnichannel franchise model in territories across 48 U.S. states, leveraging the industry-leading expertise and brand equity of The Vitamin Shoppe

The Vitamin Shoppe, an omnichannel specialty retailer of nutritional products, today announced the launch of an innovative franchising model for independent operators to open The Vitamin Shoppe stores in their own communities around the United States. This is the first time in its 44-year history that The Vitamin Shoppe will partner with business owners to operate franchise stores.

Franchise partners now have the opportunity to leverage the trusted quality of The Vitamin Shoppe brand and its unparalleled expertise in the fast-growing health and wellness sector when they open new locations. Since launching in 1977, The Vitamin Shoppe has grown into the premier global destination for health and wellness solutions, supporting millions of customers annually on their journeys of lifelong wellness. The company continues to modernize its business with a digital-first mindset that meets consumers where and when they prefer to shop in today’s evolving retail landscape.

The Vitamin Shoppe’s unique franchise model rewards franchise partners for driving VitaminShoppe.com and VShoppe app sales, via a commission structure that creates a seamless omnichannel experience for both franchisees and their customers. The customer experience across franchise stores is designed to be identical and indistinguishable from the 680+ retail locations owned by The Vitamin Shoppe.

Potential franchise partners can visit www.OwnAVitaminShoppe.com to start the discovery and application process, including financial disclosures and requirements.

Sharon Leite, CEO of The Vitamin Shoppe, commented: “Now is an especially opportune time to partner with highly motivated entrepreneurs to expand our store fleet. This new growth strategy is a capital-efficient way to grow our retail footprint in a favourable real estate market while empowering our franchise partners to create dynamic, locally-owned businesses. With the events of the past year, consumers have become more invested in their health and well-being, as reflected in The Vitamin Shoppe’s performance. We are tapping into this industry’s strong runway for growth by partnering with franchisees who share our passion for quality, innovation, and the health of their customers and communities.”

The Vitamin Shoppe offers the largest assortment of vitamin, mineral, and supplement products at retail in the U.S., including national brands and an expanding portfolio of proprietary brands, such as The Vitamin Shoppe®, Vthrive The Vitamin Shoppe™, BodyTech®, BodyTech® Elite, fitfactor Weight Management System™, fitfactor KETO™, plnt®, ProBioCare®, and True Athlete®. Franchisees join an organization committed to supporting good health for all, as reflected in our diverse and highly knowledgeable Health Enthusiast teams around the globe.

With quality and innovation at the core of The Vitamin Shoppe brand, the company is driving growth through a comprehensive strategy of merchandising initiatives, operational enhancements, and marketing innovations. In the past year, these include the expansion of an innovation-focused retail format; the creation of the leading national destination for CBD; the reimagining of the Healthy Awards loyalty program; the launch of an Asia business; partnerships with trailblazers in the wellness space such as WW (formerly Weight Watchers); and product launches with sought-after brands such as Alani Nu, Ghost, Zoa, Goli, and Martha Stewart CBD.

Throughout the franchising process and the life of the partnership, The Vitamin Shoppe teams are committed to supporting our franchise partners with essential aspects of retail operations, supply chain, brand and product marketing, legal, real estate, and digital integrations.

The journey to franchise ownership with The Vitamin Shoppe can be completed in an estimated six to eight weeks. The first franchised locations of The Vitamin Shoppe stores are expected to open later this year. Franchise markets are available in all U.S. states, with the exceptions of Washington and Oregon, where The Vitamin Shoppe operates stores under the Super Supplements banner.

In addition to this new U.S. franchise program, The Vitamin Shoppe currently operates globally with country license agreements with partners in Asia, Central America, and South America. The Vitamin Shoppe continues to expand internationally and expects to announce additional partnership agreements in the coming months.

PlantFuel® inks agreements with leading ingredient suppliers to drive the next wave of innovation on PlantFueled® wellness

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PlantFuel Life Inc. announces that its brand PlantFuel has signed agreements with leading ingredient suppliers to drive the next wave of innovation of PlantFueled wellness.

Cracking the code isn’t easy, but after three long years, former NFL Athlete and nutrition industry veteran Brad Pyatt is bringing the next big thing to sports nutrition and plant-based consumers. PlantFuel, the world’s first plant-fueled, athlete-focused dietary supplement company, is revealing the first premium ingredients selected for its plant-based, sports nutrition product line.

“As the founder of PlantFuel, my mission was simple: to create a new frontier in plant-based supplement initiatives by expanding the current landscape with ingredient technologies. We are only using the latest, greatest innovations for our wellness platform,” confirms Pyatt. “Our team of leading physicians and formulators has worked for years to bridge the gap between traditional sports nutrition and plant-based ingredients. Until now, no plant-based products could match what the sports nutrition category was doing. Our innovative line of plant-based sports nutrition supplements solves this dilemma, finally giving athletes and consumers effective plant-based sports nutrition products to maximize peak performance.”  The company’s official launch is coming soon.

NHP DIRECT – Supplier of the Year

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Category: e-commerce

The e-commerce market has continued to develop through the past decade and has proven to be recession-proof even during the most tumultuous economic and political times.

In fact, worldwide e-com retail is projected to grow from 3.53 trillion U.S. dollars to over 6.54 trillion by 2023.

Canada’s significant digital population is no small player in this arena, proven to be exceptionally profitable. In late 2019 alone, e-commerce retail trade sales amounted to almost 25.4 billion Canadian dollars, with approximately 28.1 million Canadians have made purchases online and that number is expected to surpass 33 billion U.S. dollars by 2024.

Anyone would agree that e-commerce is inevitable, however, it is still overwhelming for most of us to manage. Just the thought of having to source through 1000’s of products invest in inventory, human labour and the multitude of logistics necessary for running an online shop is enough to keep us paralyzed.

This year, our team and selective readers picked NHP Direct as the supplier of the year. Votes were based on several key factors: Market Relevance, Convenience, Cost, Execution, Market expertise, Support.

NHPDIRECT allows for a seamless online experience saving you time, energy and money so that you can focus on doing what you do best, running your online business.

 

A few words from NHP direct

NHPDIRECT Now providing 55 Independent Health Food Retailers with a simple E-Commerce Solution

NHPDIRECT is pleased to announce that with the addition of Herb & Spice Food & Wellness Shop of Ottawa, and Ever-Well Health of Caledonia, we’ve now welcomed 55 NHPDirect Partners from across Canada into our network!  Originally launched in the fall of 2019, the program was designed to simplify e-commerce for independent natural health retailers and to allow them to compete with larger and more established websites.

The global pandemic has highlighted the need for a quick and cost-effective e-commerce solution for the natural health industry.  The team behind NHPDIRECT has over 20 years of experience in the industry and feels their offering is a step forward to allow retailers to get online and sell a growing catalogue of products (10,000+) from leading brands such as Assured Natural, Natural Factors, Genuine Health, Garden of Life, Genestra, Progressive and many others.

One of our greatest strengths is our long-standing relationships with vendors from across the industry.  These relationships allow NHPDIRECT to provide consistent vendor-sponsored marketing and promotion opportunities.  We also place relevant content on the Partner sites by regularly posting interesting and informative Blogs and Videos.  Consistent promotions and relevant content help keep retailers connected to their customers and find new ones on Social Media!

Benefits of NHPDIRECT

  • Creates a new revenue stream by selling online
  • Increases in-store product offering without increasing inventory
  • Keeps customers loyal by offering them the choice to buy in-store or online
  • Your own website built on easy to use Shopify platform
  • Add your database to the website for easy promotional management
  • We look after fulfilling all orders, collecting payments, and handling returns
  • Monthly report of sales with profits deposited directly into your bank account
  • Website built in 2-3 weeks for $999

NHPDIRECT knows the hardships for retailers to sell online themselves. Everything from inputting product information and images, right through to packing orders and shipping them out to customers across Canada. The entire process takes the skills and talent of a dedicated team to make e-commerce function well.

With NHPDIRECT, retailers can take advantage of its resources and fulfillment warehouse to be their back-end operational team and do all the heavy lifting for them. This allows retailers to focus on what they do best – customer service and product education.

To find out more about NHPDIRECT for any further questions, visit www.NHPDirect.com/ or contact Rose Scapin at rose@nhddirect.com 905-251-4961.   You can also schedule a call with Rose by clicking here.

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