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Kensing completes acquisition of Hopewell

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KENSING COMPLETES ACQUISITION OF HOPEWELL, VA AMPHOTERIC SURFACTANTS AND SPECIALTY ESTERS OPERATIONS FROM EVONIK CORPORATION.

Kensing, LLC, a leading manufacturer of natural vitamin E, plant sterols, specialty esters and high-purity anionic surfactants, and a portfolio company of One Rock Capital Partners, LLC (“One Rock”), today announced that it has successfully completed the previously announced acquisition of the Hopewell, Virginia amphoteric surfactants and specialty esters manufacturing operations from Evonik Corporation (“Evonik”).
“This transaction expands our existing surfactant and specialty esters product offerings and we’re pleased to officially welcome our colleagues at the Hopewell site into the Kensing family,” said Serge Rogasik, Chief Executive Officer of Kensing. “This transaction marks our second add-on acquisition since becoming a standalone company in June 2021. We look forward to building on this momentum by actively pursuing additional strategic opportunities aimed at providing our customers with an expanded range of high-quality, plant-based products and strengthening our leading position in our core markets.”

The amphoteric surfactants and specialty esters products acquired by Kensing in this transaction primarily serve the personal care market, focusing on skincare, hair care and oral care applications and are widely regarded in the industry as leaders in quality and reliability.

HAVN Life Announces Retail Listing With Loblaws Company Ltd.

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LCL has now approved the expansion of HAVN’s products across Canada. The chain will carry 6 of the 11 HAVN Life natural health products nationally in-store banners which include Atlantic Superstore, YIG (Your Independent Grocer), Dominion, Loblaws, Zehrs and Real Canadian Superstore. The HAVN Life product line is expected to hit store shelves November 2022. Fortinos has also approved the expansion of HAVN Life’s offering to include the Brain Evolve series, expected on the shelf also November 2022.

“We are excited to have our line of natural health products available in Loblaws supermarkets,” says Tim Moore HAVN Life CEO, “LCL is aligned with our focus on health and wellness, and we are thrilled to be expanding our distribution network to help build and empower healthy communities across Canada,” he adds.

Loblaw’s is the first national grocery retail partner that HAVN Life has secured, as part of its growing national distribution strategy that includes retail, online and subscription channels to reach a broad customer base and deliver a quality product experience. In addition to Loblaws, the formulations are currently available at yourHAVNlife.com, Well.ca, and Amazon as well as numerous specialty and grocery retailers across Canada.

HAVN Life extends credit for this success to its retail strategy team including Chief Operations Officer Jenna Pozar, Colin Charles, Senior Brand Architect, and its strong partnerships with their national distributor Jonluca Enterprises, Senior Broker Management Victus Retail Consulting Ltd, and Miramedia Retail.

HAVN Life formulations are non-GMO, vegan, bioavailable, naturally derived from functional mushrooms and other plants and created with human optimization in mind. The natural health product line has been thoughtfully formulated with adaptogens and antioxidants to support overall brain health, with natural compounds that are proven to support memory, focus, energy, and overall cognitive function.

Top 5 Remote Working Security Tips To Keep You Protected At Home

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If you’re working from home or outside your office, you use a personal device like a PC or laptop. With your work assets outside your company’s purview, remote security is more important than ever. Hackers are waiting for the next unprotected device, which can cost you a ton of money.

Securing your devices is a must in this day and age. You last want to compromise your data and potentially expose confidential information. Here are the top five remote working security tips you can follow to ensure you’re always protected.

1. Educate Yourself With Phishing And Malware

One of the oldest tricks in the cyber criminal’s book is phishing. As a variant for “fishing,” this tactic involves getting unsuspecting victims to divulge critical company information through emails and links. The most common method is an email posing as a legitimate business representative trying to gather passwords, login credentials, or corporate data. 

Captchas and other verification methods won’t protect users against sophisticated hackers. They’ll merely have one of their bots fill in captchas for you. These bots are designed to get through all forms of authentication quickly.

Spear phishers are an even more dangerous threat. These attackers work to get employees to click on malicious web links. They can do this by sending emails that appear to come from someone they know. 

The sender will pretend that they’re about to send a link that sends an embarrassing photo or video. A user usually sends the request to everyone in the company, serving as a “shot across the bow.” They typically mention checking a site on their smartphones to set things right.

Savvy users know never to open these emails. They often open a new, blank email and type their superior’s name as the subject. When you’re working at home, knowing not to click on unknown emails or links should be standard fare.

2. Use A VPN On Your Remote Device

A Virtual Private Network is one of the best investments you can make to protect your sensitive data. A VPN service encrypts and secures everything you do online. It uses a complex IP tunneling system to create a “tunnel” for your web traffic. This tunnel is impenetrable to cyber criminals. 

Think of a VPN connection as a private tunnel between your device and the remote network. It encrypts and anonymizes your traffic, making it impossible for prying eyes to intercept it. The websites you visit can’t tell where you’re from. They can only see that you’re connected to a VPN server.  

The traffic you send becomes “invisible” to potential hackers. Even if they hack your device, they won’t be able to see that you’re getting your work done. The latest VPNs offer military-grade encryption. Combined with features like malware scanners, they will keep your devices completely secure.

3. Install Multi-Factor Authentication

Verification methods are one of the essential aspects of any cybersecurity strategy. Smart users use a combination of multiple factors to make their systems as airtight as possible. Rather than simply using a password, you can use multi-factor authentication to prevent unauthorized access. 

With MFA, you can gain access by inputting a password and a security key. These are unique codes that change every 30 to 60 seconds. Many companies also use SMS-based solutions, but you can also use authenticator apps to bypass these.

Cybersecurity is now stepping up the game to make their products more secure. Google, for example, now offers FIDO2-compliant hardware tokens. For optimum performance, you should add voice and facial recognition as the next layer of defense. 

By combining these methods, they become even more effective. The future of remote work is ensuring you can connect to everything you need from home, so multi-factor authentication offers good protection.

4. Use Password Managers

People, in general, are bad at remembering complex strings of text. If you’ve forgotten your password, you know first-hand how annoying and frustrating this is. This leads people to use weak, easily decipherable credentials and fall for social engineering schemes. 

If you use a password manager, you’ll never have to worry about this again. These applications generate random, hard-to-crack combinations of letters, numbers, and symbols.

Many also take advantage of two-factor authentication. This makes them very secure and one of the safest ways to carry your login information on a device. Since other files may carry viruses, it will help keep everything safe. 

Letting the app manage your login info reduces the possibility of making mistakes. You’ll only have to enter a master passcode to access the app. This adds a layer of protection, since you only have to remember one code for all sorts of purposes. 

Certain products also have other features that can protect other accounts. For example, some premium versions of these programs can store your credit card information. This can help you avoid typing it in and risk falling into the wrong hands. 

5. Don’t Sync Your Devices In Public

A common trick for devious individuals is using public Wi-Fi inside coffee shops, libraries, and hotels to attack their victims. Unlike your home router, their Internet Access Points haven’t been secured with strict security measures. They’re open to people with any form of technical knowledge. 

Rogue users can set up fake access points and “listen” for sensitive information. A hacker can set up a rogue access point and record all activity. Anyone syncing their machine can be recording your vital account info. They can even trace the information back to your system and steal it.  

It’s very easy for someone to capture your keystrokes. They may even see what you’re working on if they’re logged into the same local network. You should use your cellular network or a VPN to prevent this from happening. 

To stay safe, you should only connect to known networks. With public connections, a would-be hacker can hijack a website and make it functional for him. Because web browsers store cookies on the local computer, a remote attacker can easily access the user’s account.   

Many antivirus software programs have features designed to detect such attacks. However, avoiding them altogether is the best way to evade these attacks.

The Bottom Line

As the nature of work and technology evolves, many businesses have embraced telecommuting and remote workers. Many of these jobs involve access to sensitive and confidential assets and documents. Educating them about this common cybercrime is an excellent way to secure your workforce.  Follow these tips, and your devices should have complete cyber protection.

Pascoe Canada launches Pascoflair Night, a sleep aid containing three medicinal herbs for restful sleep

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Pascoflair® Night is used in herbal medicine as a sleep aid (during times of mental stress) as an alternative to sleeping pills to promote restful sleep. Pascoflair Night is an over-the-counter sleep aid containing 80mg of passionflower, 125mg of valerian, and 112mg of lemon balm in each tablet to be used as needed.

The synergy between these medicinal plants allows the formula to use lower doses of each herbal ingredient with optimal efficacy. This results in one of the best natural health products for sleep, without habit-forming potential, hangovers, or grogginess.

Pascoflair Night can be found in local health food stores or online to achieve restful sleep throughout the night, suitable for ages 18 and older. Unlike other sleep aids containing melatonin or other hormonal disruptors, Pascoflair Night is formulated without hormones. The ingredients are non-habit forming and can be used as needed or regularly. Made in Germany, Pascoflair Night, amongst other Pascoe products, are manufactured with one of the highest quality standards to deliver one of the best over-the-counter sleep aid to its users.

Use Pascoflair Night before bed as an effective remedy for sleep disturbances, restless nights, and trouble falling asleep and staying asleep. How to use Pascoflair Night as a sleep aid:

• for uninterrupted sleep
• help with sleep disturbances
• as an alternative to addictive sleep medications
• non-hormonal deep sleep aid remedy (no melatonin)
• jet lag or other sleep scheduling
• use as needed or regularly in the evening
• sedative properties for restful sleep (not suitable for daytime use)

Pangea sells over 5,000 units of organic ghee in one month

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Congratulations, Pangea, for reaching this milestone of selling over 5,000 units of its Pangea Old Fashioned Ghee, a grass-fed, organic, clarified butter sourced from New Zealand to Save-On-Foods across its Canadian locations within the last 30 days.

Save-On-Foods is a chain of supermarkets located across Western Canada, owned by the Pattison Food Group. With Save-on-Foods, the Company has listed Pangea Old Fashioned Ghee nationally in approximately 177 stores.

“Our customers are consistently purchasing our products, and our brand recognition is growing rapidly,” says Pangea CEO Pratap Sandhu, “We’re very pleased with the distribution results from our relationship with Save-on-Foods, a well-known and established retailer.”

The Company’s Old Fashioned Ghee is a grass-fed, organic, clarified butter from New Zealand.

In 2021, the Global Ghee Market reached a value of US$45.7 billion and’s expected to reach US$68.9 billion by 2027, growing at a CAGR of 7.18%.[1]

All of the Company’s products are manufactured in the Vancouver lower mainland at an in-house facility approved by the Canadian Food Inspection Agency and the U.S. Food and Drug Administration. To provide a convenient customer experience, the Company offers its products for purchase via e-commerce platforms and traditional retail outlets, including Save-on-Foods. (https://lapress.org/)

Pangea offers a broad portfolio of innovative healthy food products that taste great and are sustainably sourced. Pangea’s signature products include the Pangea Plant-Based Patties, Old Fashioned Ghee and Munchie Mix, which are available on the Company’s website and in over 250 leading national retail food stores across Canada and the United States.

CLIF ® donated $50K and joined Nature Canada to launch a one-of-a-kind outdoor event to help more Canadians access outdoor activities

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“Many youths in lower-income households have never experienced outdoor activities like camping, birding, hiking, or mountain biking due to the cost of equipment and lack of outdoor space,” says Jodi Joy, Director of Development for Nature Canada. “That is why supporting families with ways they can enjoy the outdoors is vital to both their physical and mental health. Our partnership with CLIF will help more residents of Canada experience the wonder of nature by supporting NatureHood.”

CLIF DAY CAMP will be open to three selected families in the Greater Toronto Area (GTA) to enjoy a day in nature, experiencing various outdoor activities and gaining the knowledge and gear needed to continue exploring the Canadian outdoors.

From October 12 to 27, Nature Canada’s NatureHood program will request entries, asking children to draw what their dream day in nature looks like to them. A total of three winners and their families will be selected by Tuesday, November 1, to bring their perfect adventure to life. An additional six families will be chosen across Canada to experience outdoor activities, including birdwatching, hiking, and nature walks hosted by Nature Canada’s NatureHood partners across the country.

“At CLIF, we know someone’s first experience in nature can be the spark that ignites a lifelong love of outdoor exploration,” said Hilary Hanley, the Senior Brand Strategy Lead for CLIF ‘s Canadian business. “We think the CLIF DAY CAMP program can be that start for a select group of families and hope that our future work with Nature Canada will help more people discover their passion for the natural world.”

Canada’s newest Walmart Supercentre opens in Edmonton

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Walmart Canada officially opened its new Edmonton Kingsway Walmart Supercentre today – the first new store in Alberta since 2015. The new Supercentre replaces the Edmonton Westmount store with the new addition of a fresh food assortment.

The community can now enjoy a modern, 149,000 sq. ft. store conveniently located at Edmonton’s Kingsway Mall. The new store is more than a third larger than the previous location and has many new features, including Walmart Grocery Pickup and Walmart Grocery Delivery.

Canada’s newest Walmart Supercentre will offer a fresh assortment of affordable groceries, including Canadian produce, beef, chicken, pork, and seafood, a bakery, an international food section, general merchandise, and convenient services at Walmart’s everyday low prices.

The Edmonton Kingsway Supercentre represents a more than $10 million investment in the community. In September, Walmart Canada announced $1 billion in infrastructure investments this year, including approximately $330 million to renovate more than 80 stores across Canada. These investments are part of Walmart Canada’s aim to make the online and in-store shopping experience simpler, faster, and more convenient.

New features and offerings

The extensive international section includes Asian, Indian, Middle Eastern, Italian, and Portuguese foods, plus a dedicated international frozen food section.

Walmart Grocery Pickup and Walmart Grocery Delivery – download the app here.
Walmart Pharmacy is eager to offer new and longtime patients expert advice, compassionate help on healthcare issues, and assistance with products, prescriptions, and immunizations.
Licensees located inside the store include The UPS Store and Ultracuts. Other services include Walmart Photo Centre, Walmart Wireless, and Western Union.
Sustainable features include a transcritical CO2 refrigeration system with rejected energy being reclaimed for building heating systems, an advanced building automation system for lighting and HVAC controls, LED lighting, and low-flow fixtures.
Store hours are 8 a.m. to 10 p.m. every day.

Thrilling Foods’ Bakon™ Receives U.S. Patent For World’s First Fatty & Lean Protein Streaked Plant-Based Bacon

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In recognition of its breakthrough status as the first plant-based bacon to harness techniques providing the genuine flavour and texture of bacon, Thrilling Foods Bakon™ has just been awarded a U.S. Patent, with other U.S. and international patents pending.

Patents are a rarity in the booming plant-based meat category. Thrilling Foods’ patent specifically covers its proprietary use of “protein-bound fat” streaks that alternate with ultra-lean meaty layers and their use of the natural umami flavours found in proteins. Thrilling Foods unites those elements with a traditional salt-and-smoke cure to provide the taste and texture bacon lovers crave.

Plant-Based Bacon Finally Comes of age over an 18-month period of COVID lockdowns, lifelong cook and culinary innovator David Jones created Bakon™ — the first low carbohydrate, high protein, plant-based bacon. Jones’ patented technique alternates lean protein with fatty streaks, allowing it to render and fry in its own fat like conventional pork bacon.
Salt-cured and Smoked
Just like its traditional counterpart, Bakon™ is the only dry salt and smoke-cured plant-based bacon in the marketplace. Jones says, “If it’s not cured, it’s not going to    taste right!”Healthier Than Pork Bacon
Bakon™ contains only wholesome ingredients that provide a 100% complete and healthy protein for plant-based diets. These ingredients include non-GMO soy milk; RSPO-certified sustainably-harvested palm oil (no deforestation); yeast extracts, sea salt; maple syrup; citric acid; black pepper; and natural food colours from radish and paprika. Thrilling Foods has also developed a breakthrough protein structure that holds the zero cholesterol fat within the protein structure, releasing it during cooking from the outside in, much like the way animal fats are released during cooking.

Demand Is Exploding
Thrilling Foods is scrambling to keep up with institutional and consumer demand growth. Currently sold in over 200 locations across the United States from Maine to Hawaii,  Bakon™ is already the 8th-ranked vegan breakfast meat in high-end health food markets despite only being in 3% of those stores, and has emerged as the #2 alternative protein overall at a top tier grocery chain in Southern California.

Bakon’s traditional flavour and texture are not only winning over plant-based eaters but meat-eaters as well: 75% of all consumers surveyed at a Portland area Farmer’s Market— including both meat eaters and vegetarians—agreed that the new product’s taste and texture is somewhere between an 80% to 100% match to pork bacon. Over 66% of repeat Bakon™ buyers self-identify as omnivores.

The Future of Bakon™
Thrilling Foods has experienced such strong demand for Bakon™ that the founders are already planning their third expansion facility, scaled to produce over two thousand pounds of Bakon™ per day.

Why a Sales Funnel Is the Best Marketing Opportunity

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As a health food store owner or practitioner, you know that it’s important to constantly bring in new customers. But how can you reach those consumers who are not yet familiar with your store or your clinic?

Defining a Sales Funnel
sales funnel is a marketing term that refers to the process of attracting consumers and converting them into paying customers. It’s a system that starts with acquiring leads and ends with customers making a purchase.

There are a number of ways to create a sales funnel, but the most important thing is to make sure it’s tailored to your health food store. That means understanding your target audience, your products and your business goals.

Why a Sales Funnel Is the Best Marketing Opportunity for Your Health Food Store
There’s no doubt that a sales funnel is the key to marketing success for your health food store. So what exactly are a sales funnel?

A sales funnel is not only a strategy that takes potential customers through a series of steps, from awareness to purchase, but it is also an effective way to track your leads and make sure that you’re targeting and retargeting the right people with your marketing materials.

Additionally, it helps you to build trust and credibility with potential customers, driving them further down the funnel towards purchase. And finally, it allows you to measure the success of your marketing efforts, so you can continually improve and optimize your campaigns.

How to Create a Sales Funnel
So, you’ve decided to start using a sales funnel to draw in new consumers for your health food store. That’s a great decision! But how do you actually create a sales funnel?

There are three steps involved in creating a sales funnel:

1. Create your offer. This could be a free eBook, a discount on your products, or a free consultation.

2. Set up your landing page. This is where people will enter their information in order to receive your offer.

3. Create a series of emails that will be sent to people who sign up for your offer. These emails should introduce them to your product, show them the benefits of using it, and convince them to buy it.

What Content to Include in Your Sales Funnel
When you’re putting together your sales funnel, it’s important to include content that will appeal to your target audience. This content could be in the form of blog posts, ebooks, social media posts, or even videos. You’ll want to make sure that it’s relevant to your niche, and provides valuable information that people will find helpful.

Additionally, you’ll want to make sure that your sales funnel is optimized for SEO. This means that you’ll need to include keywords and phrases that people are likely to use when they’re looking for information about healthy food and better health. By doing this, you’ll make it easier for potential customers to find your store online.

How to Promote Your Sales Funnel
Now that you’ve created your sales funnel, it’s time to promote it! Here are a few ideas to get you started:

1. Share a link to your sales funnel on your social media pages.

2. Add a link to your sales funnel on your website’s homepage.

3. Include a call-to-action button on all of your marketing materials, such as your store’s menus and flyers.

4. Talk about your sales funnel in-store and encourage customers to visit your website to learn more.

5. Use a sales funnel provider like Funnelfly to create and manage your sales funnel for you.

Measuring the Success of Your Sales Funnel
Now that you understand how a sales funnel works, it’s time to measure its success. The most important metric to track is how many people are entering your funnel at each stage. You can track this by setting up a conversion tracking pixel on your website. This pixel will track how many people visit your website, where they come from, and what actions they take on your site.

Once you have this data, you can use it to improve your funnel by tweaking your landing pages, ads, or email sequences to make them more effective. You can also use it to determine which marketing channels are most effective for driving traffic to your store.

A sales funnel is a great way to increase sales for your health food store or appointments at your clinic. New consumers will be drawn in by your attractive offers, and they’ll be more likely to make a purchase when they’re closer to the buying stage because they have been offered products and services they are actually interested in based on how successfully you have been able to target them through your funnel. If you haven’t done so already, begin to use a sales funnel to increase your profits and grow your business today!

Competition Bureau to study competition in Canada’s grocery sector

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With inflation on the rise, Canadian consumers have seen their purchasing power decline. This is especially true when buying groceries. Grocery prices in Canada are increasing at the fastest rate seen in 40 years.

The Competition Bureau is launching a study of grocery store competition in Canada. The study will examine various issues to recommend measures governments can take to help improve competition in the sector.

Many factors are thought to have impacted the price of food, including extreme weather, higher input costs, Russia’s invasion of Ukraine, and supply chain disruptions. Are competition factors also at work? To find out, the Bureau will study this issue from now until June 2023.

The study will examine three main questions:

To what extent are higher grocery prices a result of changing competitive dynamics?
What can we learn from steps that other countries have taken to increase competition in the sector?

How can governments lower barriers to entry and expansion to stimulate competition for consumers?
Interested parties are invited to provide submissions to the Bureau on these questions and any other matters relevant to retail grocery competition in Canada. The deadline for submissions is December 16, 2022.

We want to understand these issues better. The study provides an opportunity for the Bureau to highlight opportunities for change that can make it easier for new businesses to compete and innovate.

Competition benefits all Canadians. More competition means lower prices, more choices, and better consumer convenience.

Quick facts

Market studies allow the Bureau to examine an industry or business sector from a competition perspective to identify factors that may impede competition.
In conducting market studies, the Bureau is informed by publicly available information, its past work, and information provided by stakeholders voluntarily.
This study is not an investigation into specific allegations of wrongdoing. If we do find evidence during this study that someone may be doing something against the law, then we will investigate and take appropriate action.
The Bureau does not have formal investigative powers to compel information for the purpose of market studies.