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Kashi rethinks breakfast with new line of organic products

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Kashi rethinks breakfast with new line of organic products

Health food giant Kashi has released a new line of organic and Non-GMO cereal products that will transform the way people think about breakfast. With ingredients including whole grains, vegetables, sprouts, nuts and seeds, this product line encourages consumers to get their morning fix in a natural, unexpected way.

Two of Kashi’s most inventive new products include their Overnight Museli and their Organic Promise Sweet Potato Sunshine cereal.

The former product makes the hearty texture of overnight oats accessible to anyone with its easy-to-use instructions. To make it, consumers simply crack the cup, fill it with any milk or milk alternative product, and head off to bed—the Museli is made while they sleep. This delicious breakfast food also comes in three unique flavours: Sunflower & Pepita, Cacao Nib Almond & Coconut and Cherry Cinnamon & Cardamom.

As suggested in its name, the latter product—Kashi’s Organic Promise Sweet Potato Sunshine—is filled with organic sweet potatoes. Designed to shake up the breakfast table, this delicious cereal is an excellent source of Vitamin A.

“Kashi believes that eating more plants is the catalyst for a healthier life and planet,” says David Denholm, CEO of the company. “We’re on a mission to transform health through plant-based foods, and nothing gets us more excited than launching innovative foods that are nutritious and delicious.”

With other breakfast powerhouses like General Mills and Kellogg’s hopping on the natural, healthful and organic bandwagon, the time has come for longtime natural lifestyle pioneer Kashi to differentiate themselves in what is now becoming a much more crowded market.

Thrive Market to remodel online grocery retailing, one membership at a time

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Thrive Market to remodel online grocery retailing

Thrive Market—the latest in online grocery retailing—has broken new ground in the world of e-commerce. In order to do so, the Los-Angeles-based company, which sells natural and organic nonperishable foods, personal care products and household items, has merged the discount membership business model with healthful products.

Jeramiah McElwee, the company’s vice-president of purchasing and merchandising, notes that on some level, Thrive is the lovechild of Costco and Whole Foods. “Basically, [the project] came together with the mission of democratizing access to healthy, organic and non-GMO food, as well as sustainable products,” he says.

To use the service, members pay $60 a year to buy items like snack foods, household cleaners and cereals that are discounted 30 to 50 per cent off retail price. Due to membership fees and the low overhead associated with online business, Thrive is able to keep its prices lower than competitors.

Additionally, all products sold on Thrive Market are non-GMO and have a “heavy focus” on organic options, says McElwee. However, customers will not currently find a vast array of brands or products on the site.

“Right now we have around 4,000 products and that’s intentional,” notes McElwee. “We really try to provide the best in class, highest quality product options in each category [without] a lot of other noise.”

Furthermore, for every membership purchased, Thrive donates a free one to a low-income family, a teacher or a veteran: “communities and audiences that are traditionally underserved and don’t have access to healthier products or can’t afford to carve out a part of their budget to buy organic or non-GMO,” says McElwee.

In the future, the company plans to expand its business to Batesville, Indiana, and to execute an educational component to help customers eat better. Thrive also hopes to launch a line of private label products and expand into home goods, gardening and natural pet products.

LeBeau Excel welcomes new team member

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LeBeau Excel welcomes new team member

LeBeau Excel Ltd., a family focused company that specializes in complete management of the Canadian market for natural food product manufacturers, natural HABA manufacturers and NHP manufacturers, has welcomed Tymon Ritco as a Sales Representative for the Prairie Provinces.

Tymon joins LeBeau Excel after spending the last couple of years in a sales role with Axel Kraft and six years as an Account Manager for Purica. Tymon is located just east of Calgary and he will be starting in his new role on August 24. He can be reached at tymon@lebeauadvance.com or 403-324-2664.

LeBeau Excel offers clients valuable management capabilities including: customer service, logistics, warehousing, market research, product licensing, media services, design services and sales coverage.

Marc Boivin appointed sales director of 2 Ameriks

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Marc Boivin appointed sales director of 2 Ameriks

2 Ameriks—the Canadian importer and wholesaler behind the GoGo Quinoa brand—has announced the appointment of Marc Boivin as sales director. With over 20 years of sales experience in the dairy and cereal industry, Boivin brings a wealth of knowledge and skill to the company.

“We are glad to welcome Marc as part of the management of the company,” says Martin Bilodeau, president of 2 Ameriks. “His solid sales skills and natural affinity for our industry will be beneficial for the future growth of the company.”

The corporation has also made other additions to the sales and marketing team. This includes Tamar Telfeyan, who will now act as client account manager for natural and organic health food stores, Andrelle Caron, who is now the intern representative and marketing coordinator, and Clara Cohen, who is now in charge of Consumer service.

Halifax creates mobile food market

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Halifax creates mobile food market

The Ecology Action Centre, a Halifax-based non-profit organization, has partnered with its home city to create a mobile grocery store service. The service, entitled the “Mobile Market Project,” will deliver fresh food into six “food deserts”—areas with little access to grocery stores—in the region.

The 21-week pilot program will provide residents in the communities of Spryfield, Fairview, North Preston, East Preston, Halifax north and Dartmouth north with access to fresh fruit and vegetables. Once a week, a Halifax Transit bus furnished by the city will visit each community, spending approximately 90 minutes at each destination to sell affordable food items.

Aimme Carson, community food coordinator with the Ecology Action Centre, notes that the mobile food bus approach has been set up in other Ontario cities, including Toronto and Ottawa. Key lessons from those markets, she says, include the importance of community engagement, establishing a viable business model, and procuring food.

For example, Toronto’s “Mobile Good Food Program” ran weekly at eight food deserts in the city. During the one-year pilot program, approximately 20 customers attended each site weekly, purchasing between $6-7 worth of food. Average monthly sales at the sites ranged from $188 to $888, causing the number of sites to become reduced partway through the project because of low participation and sales.

The Mobile Market Project is expected to debut in late October. Currently, representatives from the program are in discussion with both corporate grocery retailers and local food providers, discussing from where the food will be sourced. The project’s goal is to sell food at prices equal to those of discount grocery stores.

Canadian startup may change the face of brick-and-mortar retail

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Canadian startup may change the face of brick-and-mortar retail

Potloc, a Montreal-based company, is changing the face of brick-and-mortar retail in an industry that is gradually shifting towards online shopping.

The startup lists vacant storefronts in various cities and lets residents vote for which retailers they would like to see fill the spaces. Rather than digitally tracking these storefronts, the company uses information from “people on the spot” around the city to identify vacancies.

Since its opening in 2013, the company has helped 15 companies select retail locations around Montreal. Now, they are taking their online operations to Vancouver.

“We work to fill empty stores in neighbourhoods with the best retail projects,” explains Samuel Schoukroun, Potloc’s spokesman. “We have already listed all the empty storefronts [in Vancouver] … on our website.”

The company, which was started by four business school grads—including one from Montreal, two Parisians and one from Lille, France—has currently listed 105 empty storefronts on its new Vancouver-based site.

Shoukroun continues, “Vancouver citizens can vote for their generic needs — maybe a bakery or a coffee house or a bar. And then entrepreneurs could be inspired by these vote results and launch retail projects accordingly. (jiriecaribbean.com) ”

According to Shoukroun, the venture—which charges for web marketing services—is doing well in Montreal. It has been self-financing from its opening, is profitable and has won several awards, including the National Bank’s Institute of Entrepreneurship’s $15,000 first prize.

At a time when brick-and-mortar retail is becoming less and less popular, Potluc may have found a way to increase in-store traffic and success; an area’s locals will have the greatest insight into which types of businesses are most likely to thrive there.

However, Charles Gauthier, president of the Downtown Vancouver Business Improvement Association, suggests that the startup is no more than another tool that can aid businesses in deciding the feasibility of a given location.

“It gives an indication of demand,” he says, “but whether a specific store could be supported from a business perspective is a whole other issue.”

NBTY appoints new senior vice-president of Public Affairs and Communications

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NBTY appoints new senior vice-president of Public Affairs and Communications

NBTY, Inc. has appointed Sonya Soutus as its senior vice-president of Public Affairs and Communications. In this position, she will provide strategic leadership in the creation and implementation of world-class communications, government relations and stakeholder initiatives for the global leader in vitamins, nutritional supplements and sports nutrition.

With more than 25 years of broad-based public affairs and communications experience, Sonya has held roles of increasing responsibility throughout Coca-Cola’s international business. Most recently, she acted as senior vice-president of Public Affairs and Communications for Coca-Cola in North America. (http://rxreviewz.com/)

Prior to her tenure at Coca-Cola, she worked as the account group director at Burson Marsteller in the Ukraine, where she lead the country’s projects for the United States Agency for International Development (USAID). She has also held a number of posts within various major media organizations, including KDKA-TV/Westinghouse Broadcasting Corporation in Pittsburgh. Internationally, she has served as press secretary for the Ukrainian Catholic Church in Rome, Italy.

At NBTY, Sonya will be responsible for developing broad, integrated internal and external programs that will strengthen the brand’s interactions with key stakeholders. Moreover, she will promote, protect and enhance the brand’s reputation as the pre-eminent global leader in wellness products.

Additionally, Sonya will be instrumental in handling relevant industry issues and public policy, as well as guiding the company through its current and projected stages of significant growth.

“As we strive to establish NBTY as the unequivocal global leader in wellness products, we felt it was critical to implement an all-encompassing public affairs and communications strategy that impacts every company stakeholder—from media, government agencies and officials to our consumers,” says Steve Cahillane, the company’s president and CEO. “Sonya is a consummate professional and highly-capable leader who possesses enormous knowledge, insight and integrity. We welcome her to the NBTY team.”

Sonya will begin her new role immediately and will be based out of Ronkonkoma, NY.

New research reveals unintended consequences of inappropriate medical food use in managing patients with a type of metabolic disorder

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Special foods designed for patients with rare inborn errors of metabolism (IEMs) may cause harm when their use is not monitored and managed, according to a research team led by scientists at the National Human Genome Research Institute (NHGRI), part of the National Institutes of Health.

 

The conclusions are based on more than 10 years of observational studies with large patient groups involving two inborn errors of metabolism. The two IEMs studied are rare genetic disorders in which the body cannot properly turn food into energy. The studies appeared online on August 13 and in the August issue of Genetics in Medicine.

 

In one of them—isolated methylmalonic acidemia (MMA), mutations in any one of four genes can impede enzyme activity that is necessary for the proper breakdown of amino acids, the building blocks of proteins (specifically the amino acids valine, isoleucine, methionine and threonine). In the other, cobalamin C (cblC) type combined MMA and hyper-homocysteinemia, failure to properly process vitamin B12 results in a different form of MMA that clinically looks different and requires different management.

 

The MMA study was led by Irini Manoli, M.D., Ph.D., a clinical and biochemical geneticist in NHGRI’s Organic Acid Research Section. Other co-authors included Jennifer Myles, M.S., R.D., of the NIH Nutrition Department; Jennifer Sloan, Ph.D., M.S., and Dr. Venditti, of NHGRI; and Oleg Shchelochkov, M.D., of the University of Iowa Hospitals and Clinics.

 

61 patients enrolled from metabolic treatment centers across the United States and abroad were evaluated at the NIH Clinical Center between 2004 and 2014. Most of the patients received part or all of their nutrition from a special mix of natural protein and MMA medical foods delivered through feeding tubes. Analyzing the patients’ dietary records and lab results, the NHGRI researchers found that when patients on restricted protein diets were given medical foods used to manage MMA, especially in large amounts, the relationships between certain essential amino acids were disturbed. Further observational studies led by Dr. Manoli, and conducted with a treatment team from the University of Iowa in Iowa City, showed that reducing the intake of medical foods resolved amino acid deficiencies without having to increase the protein intake.

 

Medical foods for MMA do not contain intact protein. They contain free amino acids with the exception of the four “toxic” amino acids that MMA patients cannot metabolize. These amino acids are essential; the body cannot make them, but people must consume a certain amount to support body and brain growth and function.

 

In patients with MMA, growth outcomes were poor. In most patients, height, weight and head circumference were lower than average, while body mass index (BMI) and body fat percentage were higher. In particular, the patients ended up with four or five times the recommended amounts of leucine, which, when in excess, causes a depletion of the other branched chain amino acids, valine and isoleucine.

 

The researchers say to prove a cause-and-effect relationship between the amino acid deficiencies and the poor growth outcomes observed in the patient group a large prospective clinical trial will be needed.

 

In the second, the cobalamin C (cblC) deficiency study, the researchers concluded that cblC patients should never be given current-day medical foods designed for patients with isolated MMA. They say these patients have high levels of methymalonic acid and homocysteine in their blood and urine and cannot adequately synthesize the amino acid methionine. As this reaction depends on vitamin B12, cbIc patients require intramuscular vitamin B12 injections and betaine.

 

Authors of the cblC study were: Drs. Venditti, Manoli and Sloan; Ms. Myles; Nuria Carrillo-Carrasco, M.D., of NIH’s National Center for Advancing Translational Sciences; Eva Morava, M.D., Ph.D., of Tulane University Medical School in New Orleans; and Drs. Strauss and Morton. The late Harvey S. Mudd, M.D., a physician and NIH researcher in metabolic disorders, was also instrumental in this work.

 

Researchers say foods designed for patients with isolated MMA don’t have methionine and are restricting the exact amino acid that needs to be increased in cblC patients. In addition, these medical foods’ relatively high leucine content may block methionine and other amino acid transport into the brain, where they are needed for growth. The authors worked in collaboration with Kevin Strauss, M.D., and Holmes Morton, M.D., of the Clinic for Special Children in Strasburg, Pennsylvania, to help model brain uptake of amino acids to support their observations.

 

The NHGRI researchers enrolled 28 cblC patient participants in this study, age two to 27. A subset of nine participants received medical foods while another six followed protein-restricted diets. Both groups had lower growth rates, including decreased head circumference, than other patients who were on natural diets that provided the recommended daily allowance of protein. Another case scenario was provided by the treatment team from Tulane University. It showed that increasing natural protein intake and discontinuing methionine-restricted medical foods helped improve head growth and blood amino acid concentrations in an infant with cblC.

 

“There is no theoretical rationale or experimental support for the practice of administering medical foods to patients with cblC deficiency,” the researchers wrote in their article.

Nominations open for $100,000 Taubman Prize

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The nomination period for the $100,000 Taubman Prize for Excellence in Translational Medical Science is open, announced the A. Alfred Taubman Medical Research Institute at the University of Michigan. All clinician-scientists worldwide are eligible, excluding U-M researchers. The deadline for entries for the 2016 award is Feb. 1.

 

Nominees based on their contribution to translating basic research findings into clinical applications and by the manner in which their clinical practice connects to their research.

 

More information and how to register here.

 

The Microbiome Of A Woman’s Reproductive Tract May Predict Preterm Birth

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Researchers at the March of Dimes Prematurity Research Center at Stanford University say the microbiomes in the reproductive tracts of pregnant women who later had a baby born pre-term are significantly different from those of women who delivered full term. The findings are based on the microbiome taken from 49 pregnant women.

 

“These findings may help us screen women and identify and predict those who are more likely to have a baby born too soon,” says David Relman, MD, a professor of microbiology, immunology, and of medicine at the Stanford University School of Medicine and the lead investigator for the research center on this project.

 

In a research paper “Temporal and Spatial Variation of the Human Microbiota During Pregnancy,” published on August 17 in the journal Proceedings of the National Academy of Sciences, the researchers also found that the patterns of women’s microbiomes changed immediately after they delivered their babies, and did not revert back to pre-pregnancy patterns in some cases until at least a year later. Dr. Relman says this might explain why women with closely spaced pregnancies have a higher risk of preterm birth.

 

Fifteen million babies are born preterm worldwide, and more than one million die due to complications of an early birth. The March of Dimes, a non-profit organization for pregnancy and baby health, is raising $75 million to support its five prematurity research centers. These centres will bring together geneticists, molecular biologists, epidemiologists, engineers, computer scientists, and others — to work together to find answers to prevent premature birth.

 

“Our nationwide network of prematurity research centers is critical to understanding the unknown causes of preterm birth. This new finding puts in place another piece toward solving the much larger puzzle of preterm birth,” says Dr. Jennifer L. Howse, president of the March of Dimes.