Following a storm that left a record number of homes without electricity across B.C.’s Lower Mainland area, Overwaitea Food Group launched a rewards points offer through the Facebook page of its flagship banner, Save-On-Foods.
The special three-day offer allows customers who spend $100 at any Save-On-Foods outlet until Wednesday to earn an extra 5,000 points under the More Rewards loyalty program.
Jamie Nelson, senior-vice president of retail operations for Overwaitea, told Canadian Grocer that his company was eager to help people restock food lost in fridges and freezers after the devastating storm.
The points collected through this offer can be exchanged for travel, merchandise and groceries like ground beef, milk, bread, eggs, and butter.
The coupon-based Internet offer is recognized at 116 Save-on-Foods stores in B.C. and Alberta but was especially created for the 40 stores that serve the storm-struck Lower Mainland area, which includes Vancouver.
