The B.C. Court of Appeal has ruled unanimously in favour of the College of Pharmacists of BC, overturning the BC Supreme Court decision made in July 2015. This makes the College’s bylaws prohibiting the provision of incentives for prescriptions or pharmacy services come into force.
According to the College Registrar Bob Nakagawa, “a patient’s motivation to collect redeemable points may inappropriately encourage drug use and can put their health at risk.”
By incentives, the College means cash, points, gifts and other loyalty benefits when a customer fills a prescription or receives other pharmacy services.