Since 1963, Pusateri’s Fine Foods has been sharing gourmet products and a diversified selection of imported goods with their customers in Toronto. While the company has established themselves in the industry, known for two Food Halls in Saks Fifth Avenue located in Toronto’s Eaton Centre and Sherway Gardens, they are working to expand their business partnerships across borders and into newer markets. To do so, Pusateri’s has hired on Giants & Gentlemen, a strategic and creative agency, to execute their mission of growth through rebranding initiatives and marketing strategies.
“We need to provide clear and compelling reasons to shop Pusateri’s, focusing on our points of differentiation,” explains vice-president of merchandising and marketing, Angus McOuat. “As such, we were looking to partner with a strategic and creative agency that can help us shape and develop our brand,” adds McOuat.
