Business models change as farmers observe trends in consumer tastes, says a transition crop specialist with the Ontario Ministry of Agriculture, Food and Rural Affairs.
Currently, crops such as ginseng, lavender, hops are being grown in Ontario’s Northumberland County to fill in the space left by the dwindling tobacco crops.
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One such venture by husband and wife entrepreneurs Adrian and Draupadi Quinn lead to them growing kale in their former tobacco fields making them the owners of the largest organic kale farm in Ontario and maybe even Ontario.
In 2004, Kaley’s Acres, their kale-growing farm, earned a Premier’s award for Agri-Food Innovation Excellence and since then they have launched a second brand of chips called Kaley’s Kale Chips.