Cyba Natural solidifies brand management portfolio

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Cyba Natural solidifies brand management portfolio

Cyba Natural, formerly known as MTB, is the natural channel division of broker Cyba – Stevens Management Group, which has been representing National Grocery and HABA brands in the conventional channel for over 25 years.

Cyba has recently strengthened its Natural Brand Management Team and now has a total of four Brand Mangers in-house to better service our vendors.
As the new Senior Brand Manager, John Tivadar will oversee the HABA & Supplement brands, including lines such as EO Everyone, one of Canada’s fastest growing natural HABA lines. Tivadar (with MTB, now Cyba for over 5 years), joins the group following 18 years of experience in the natural industry.

Breanne Shellian will be working out of the company’s head office in Calgary and will manage some long-time brands like Yogi Tea and Vans Waffles.

Working out of the Toronto office, Claire Warren will manage key brands like Kiju, Organic Juice and One Coffee. Nancy Cain will be working out of the Montreal office and handle brands like Hidden Garden. From Western Canada, Steve Biggs will oversee the Natural Brand Client Management Team.

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