According to a recent survey conducted by Ipsos Reid, more than eight in 10 Canadians that use the Internet have been online shopping for cosmetics, furniture, pet products and more in the past year. The study showed that 82 per cent of Canadians made online purchases, with those between the ages of 18 to 34 being the most avid online shoppers. 92 per cent of the younger consumers had purchased an item online, with the number a slightly reduced 82 per cent for ages 35 to 54, and a 74 per cent for those aged 55 and older. The average amount of reported online spending was $954 for the year.
Cosmetics and beauty products were the most commonly purchased online as sales were up six per cent from last year, followed by furniture and housewares, which experienced a five per cent increase.
