As Covid controls eased in the U.K, much return to gyms. ClassPass reports a 600% week-on-week rise in new members.
Fitness classes have recorded a sharp rise in sales as British consumers return to the gym after lockdown despite demand for online sessions that experts say will persist after the coronavirus pandemic.
ClassPass, a company that provides access to fitness classes across the UK, said in the past week it had recorded a 600% week-on-week increase in the number of new members as lockdown measures were relaxed.
The business said that while live-stream reservations remained strong, two of its top London fitness studios, Blok and Digme, reported a tenfold increase in reservations since in-person classes relaunched, compared with digital-only reservations the previous week.