Loblaws is working with Uber in Toronto to make your grocery shopping more effortless than ever. Uber is the American/international transportation app that uses crowd sourcing to connect riders to drivers. From April 14-20, shoppers can enjoy a free Uber ride to and from one of three Loblaws Click & Collect locations.
The process is actually pretty easy. You buy your groceries at shop.loblaws.ca – then you call Uber with the appropriate promo code. The cost of your ride (up to $30) will be refunded within a week and you’ll be entered to win $1,000 in groceries.
Whether it’s a pilot project or just a short term joint promotion – it will be interesting to see how consumers respond.
Or maybe it was meant to throw up a smoke screen to obscure the launch of startup company InstaBuggy – which boasts that it is an independent business and is not affiliated with, endorsed or sponsored by retailers .- but rather simply uses the existing network of grocery stores to effectively warehouse inventory – so that they can deliver groceries to your door-step in as little as one hour.
They explain that their in-store personnel does the shopping for you – and their delivery team picks up and delivers your groceries from your favorite local supermarkets to your home, office or other choice of destination.
The delivery cost drops as the size of your order increases – so that if order is over $60.oo it will be delivered free.
InstaBuggy prices vary from the store’s price since they are not affiliated to or associated with any in store pricing policies, promotions or sales. But they do honour some coupons and have their own sales and promotions.
