The American Botanical Council’s HerbalGram has reported that herbal dietary supplement sales with turmeric/curcumin as the main ingredient have risen by 26.2 per cent, with total herb supplement sales hitting $6 billion for the first time. The research is based on herb supplement statistics from the Nutrition Business Journal and market research firms IRI and SPINS.
The results are from 2013’s sales, which is a rise from turmeric ranking third in 2011 and 2012. Other herbal supplements that made the top five were grass, flaxseed, aloe vera, and spirulina/blue-green algae. Total sales of herbal dietary supplements in the U.S. grew by 7.9 per cent since 2012, hitting $6 billion.