Botanic Pretti5, a rapidly growing brand, is revolutionizing the US beauty market by merging the latest skincare science with Traditional Chinese Medicine (TCM). This unique blend has resulted in the creation of a modern skincare solution designed to combat stressed and sensitive skin, pollution, and premature aging.
The Genesis of Botanic Pretti5
The journey of Botanic Pretti5 began with an observation. Despite trying numerous skincare products over the years, Dorothy Chau, the founder of Botanic Pretti5, couldn’t find a line that catered to her specific needs. Her friends also faced various skin issues, from eczema caused by seasonal changes and pollution to dry and sensitive skin caused by harsh chemicals in skincare products, and breakouts caused by stress.
To address these problems, Chau decided to create a range of simple yet effective hypoallergenic products using plant-based ingredients that would simplify complex skincare routines.
The Power of Traditional Chinese Medicine
Chau consulted a Chinese Medicine practitioner, who suggested several ingredients that were commonly prescribed for the skin, including snow mushroom and goldflower root extracts, known for their beneficial effects on the skin dating back to the Tang and Song dynasties.
Snow mushroom, a vegan alternative to hyaluronic acid, is a potent moisturizer that can hold up to a thousand times its weight in water, enhancing skin elasticity and reducing inflammation. Goldflower root extract, also known as huang qin, is renowned for its anti-inflammatory properties and is used in Chinese medicine to prevent aging caused by pollution and free radicals, keeping the skin firm, smooth, and youthful.
Harnessing the Power of East and West
Botanic Pretti5’s formulas, engineered in Japan, meet the highest cosmetic standards by blending natural and scientific elements as well as ancient and modern ingredients. These formulas are free of alcohol, parabens, SLS, and artificial fragrances.
With the fusion of Chinese medicine herbal ingredients and powerful Western scientific ingredients such as low-molecular-weight hyaluronic acid and plant-based squalane, the products penetrate the skin’s deeper layers, leaving it supple and moisturized from within.
The formula has been thoughtfully designed to strengthen the skin’s natural protective barrier, defending it against environmental aggressors and giving it a healthy, radiant appearance.
A Minimalist Skincare Routine with Great Results
The curation of effective products along with premium textures and natural fragrances delivers a spa-worthy experience from the comfort of the boudoir and wins the heart of beauty editors from major international titles, including VOGUE, ELLE, Bazaar, Figaro, and Cosmopolitan.
Since the official launch in October 2020, reviews from lifestyle-centric and purpose-driven customers are glowing. Botanic Pretti5 is now available in Sephora Hong Kong and Cathay Pacific and has already pocketed 4 major awards.
By fusing the best from the East and the West, from nature and the lab, the Hong Kong homegrown brand is on the mission to restore the most natural glow and inner confidence for the modern women around the globe.
