Walmart and Amazon’s battle for market share continues

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What is Walmart’s vision for the future of shopping?

Starting April 19, some of Walmart’s online-only items will cost less if buyers pick them up in-store. This move comes as a bid to make shopping there more appealing than at Amazon.

 

Their new program is called Pickup Discount. Walmart says that by relying on its existing fleet of delivery trucks, it can save money and pass savings onto customers.

 

This method of good delivery rivals Amazon’s Pickup option, which is currently unavailable for the general public. With this new service, Walmart puts itself squarely above its e-tail competitor. Free 2-day shipping is also available, making this an extremely attractive option for individuals that live close to a Walmart store.

 

When the program launches, it will cover around 10,000 items. That number will expand to cover one million items in June.

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