Steven Singer, the co-founder and president of Glutino gluten-free products, has launched a new company called Live Love Snack. The focus of the company is to help America snack smarter through creating delicious, healthier snacks in several different categories.
Montreal-based Glutino was launched in 1999 and lists sales over $65 million annually. The company has since been acquired in 2011 by Claridge and later, Boulder Brands.
Live Love Snack will have an accelerated expansion due with an investment from BrandProject LP, a New York and Toronto-based firm. It builds, buys and makes seed stage investments in disruptive consumer products. Andrew Black, CEO of BrandProject, will join Live Love Snack’s board as part of the investment.
“I am passionate about giving people smarter choices,” says Singer. “People should not have to choose between great taste and health At Live Love Snack, we are committing ourselves to offering high quality, delicious snacks that people can feel good about eating.”
The first product line to be produced will be multigrain chips that will be available across several channels, including grocery stores, natural food retailers and big box stores across North America. All of Live Love Snack products are all natural, certified gluten-free and non-GMO Project verified.
