Sobey inc. ( IGA, Safeway, Thrifty Foods, Foodland, FreshCo, Lawton Drugs) is pleased to announce an exciting new partnership with Canada Health Infoway to launch PrescribeIT™, Canada’s only national not-for-profit electronic prescribing service. This innovative e-prescribing platform will soon be offered across all banners.
PrescribeIT™ is a national e-prescribing service that allows physicians and prescribers to send prescriptions and renewal requests electronically to a patient’s preferred pharmacy, resulting in more efficient patient care, enhanced safety and greater accuracy when filling prescriptions.
In partnership with Canada Health Infoway, Sobeys plans to roll out the PrescribeIT™ service to retail pharmacy locations across Canada over the next two years. Sobeys continues to work with the provincial ministries of health and municipalities from across the country to launch the service throughout Canada in 2019 and 2020.
“We are proud to partner with Canada Health Infoway to lead the implementation of this innovative e-prescription service to our customers and pharmacy patients across the country,” said Jedd Wood, Vice President & General Manager, Sobeys National Pharmacy. “The adoption of the PrescribeIT™ platform in pharmacy retail locations across Canada will provide significant benefit to patients, physicians and pharmacy teams. By making our prescription processes more efficient, pharmacy teams will be able to dedicate more time to patient care and creating better pharmacy experiences.”
“Canada Health Infoway is excited that Sobeys Inc. is partnering with us to launch PrescribeIT™ in its retail pharmacies across the country,” said Michael Green, President and CEO, Infoway. “This national, not-for-profit e-prescribing service provides safer and more effective medication management and protects patients’ personal health information from being sold or used for commercial activities. It’s an important step in helping Canadians experience better health outcomes.”
In December 2018, Sobeys announced it was the first pharmacy retailer in Atlantic Canada to offer PrescribeIT™, allowing physicians and health professionals to send prescriptions and renewals electronically to a patient’s pharmacy, completely eliminating the need for paper.
PrescribeIT™ is a free service offered by health care prescribers and pharmacies. Patients that are interested in using the PrescribeIT™ service may wish to consult with their physician or prescriber.
Sobeys currently offers the PrescribeIT™ service in four Sobeys and Lawtons pharmacies in Saint John, New Brunswick, three Sobeys and Safeway pharmacies in Lethbridge, Alberta and two Sobeys pharmacies in Ontario.
