Health food giant Kashi has released a new line of organic and Non-GMO cereal products that will transform the way people think about breakfast. With ingredients including whole grains, vegetables, sprouts, nuts and seeds, this product line encourages consumers to get their morning fix in a natural, unexpected way.
Two of Kashi’s most inventive new products include their Overnight Museli and their Organic Promise Sweet Potato Sunshine cereal.
The former product makes the hearty texture of overnight oats accessible to anyone with its easy-to-use instructions. To make it, consumers simply crack the cup, fill it with any milk or milk alternative product, and head off to bed—the Museli is made while they sleep. This delicious breakfast food also comes in three unique flavours: Sunflower & Pepita, Cacao Nib Almond & Coconut and Cherry Cinnamon & Cardamom.
As suggested in its name, the latter product—Kashi’s Organic Promise Sweet Potato Sunshine—is filled with organic sweet potatoes. Designed to shake up the breakfast table, this delicious cereal is an excellent source of Vitamin A.
“Kashi believes that eating more plants is the catalyst for a healthier life and planet,” says David Denholm, CEO of the company. “We’re on a mission to transform health through plant-based foods, and nothing gets us more excited than launching innovative foods that are nutritious and delicious.”
With other breakfast powerhouses like General Mills and Kellogg’s hopping on the natural, healthful and organic bandwagon, the time has come for longtime natural lifestyle pioneer Kashi to differentiate themselves in what is now becoming a much more crowded market.
