Zynamite®
Mango leaf (Mangifera indica) extract standardized to at least 60% mangiferin; also offered in PX and S versions.
Supplier: PLT Health Solutions. Positioned for: Energy & sports, Brain & cognition, Mood & stress, Muscle & recovery, Food & beverage formulation. Company cites 10 clinical trials and 7 industry awards.
How to merchandise Zynamite®
Where it sits
Sports nutrition and focus products.
Pair it with
- Electrolytes
- Protein powder
- B vitamins
- Shaker bottles
- Post-workout recovery products
Who asks for it
Gamers, athletes and shoppers looking at caffeine-free energy.
On the store floor
- It is made from the leaves of the mango tree.
- It is caffeine-free and used in low doses.
- Ask whether the product they want also contains caffeine and check the label.
Display idea
Shelf card separating caffeine and caffeine-free energy products.
What a store can say about a product made with Zynamite® depends on that finished product's own licence or label in your market (for example a Health Canada NPN, US structure/function wording or EU authorised claims), so check it before describing uses.