Friday, November 13, 2026
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› Naturmega

EssentiOmega®

EPA and DHA fish oil concentrates in the 30-60% range, purified by molecular distillation.

Supplier: Naturmega. Positioned for: Heart & circulation, Brain & cognition, Pregnancy & infant, Children, Energy & sports, Women's health. Category supported by broad omega-3 research; company focuses on purity and oxidation control.

How to merchandise EssentiOmega®

Where it sits

Omega-3 section.

Pair it with

  • Vitamin D
  • Multivitamins
  • Prenatal vitamins
  • CoQ10

Who asks for it

Everyday omega-3 buyers and families.

On the store floor

  • A concentrate, so EPA and DHA per softgel are higher than plain fish oil.
  • Check EPA + DHA per serving, not just the total oil.
  • Ask about fish allergies before recommending.

Display idea

EPA/DHA-per-serving comparison chart on the shelf.

Only repeat what the finished product's licence or label allows in your market (for example its Health Canada NPN, US structure/function statement or EU authorised claim).