Saffranat®
Standardised saffron extract for general nutraceutical use.
Supplier: Natac Biotech. Positioned for: Mood & stress, Sleep, Brain & cognition, Eye health, Women's health, Men's health. Standardised extract; Natac lists six health areas but no trial naming Saffranat was found on PubMed.
How to merchandise Saffranat®
Where it sits
Mood or cognition section; also fits sleep, eye and women's cycle sets.
Pair it with
- B-complex
- Omega-3
- Magnesium
- Sleep blends, lutein eye formulas and cycle-comfort products
Who asks for it
Shoppers comparing saffron products.
On the store floor
- A standardised saffron extract made in Spain.
- Ask about medications before suggesting saffron.
- Compare saffron milligrams on the label across brands.
Display idea
Group saffron products together with a single explanatory card.
Claims vary by market, so confine shelf talk to what the finished product's own licence or label permits (Health Canada NPN, US structure/function wording, EU authorised claims).